Biography
Lisa has extensive experience in marketing medical related services to the elderly and ill. Lisa was the Director of Patient Services for the Miami Heart Institute Hospital, a 400 bed hospital, located in Miami Beach Florida. Lisa experience gives her a unique perspective on the needs and anxieties of those who need extra help to carry on with their daily lives. As the Director of Marketing, Lisa is responsible for assisting franchise owners with the development of their marketing strategy, the evaluation of media buys, and the placement of advertisements. In addition, Lisa is responsible for the management and coordination of the franchise sales program for the Arden Group, Inc.