Rosetta Stone® Selects Dovetail to Provide Marketing Database Development and Services

Denver, CO, May 05, 2006 --(PR.com)-- Rosetta Stone has selected Dovetail to develop, host, maintain and provide access for their marketing database. The Dovetail solution will enable Rosetta Stone to easily and effectively use their data for direct marketing.

Rosetta Stone is the #1 language-learning software in the world, used successfully by millions of people in 150 countries. It’s been adopted by government agencies and corporations—including Deutsche Telekom, IBM and Lockheed Martin—and thousands of schools and universities around the world. With Rosetta Stone, learning a new language is easier than ever imagined.

Dovetail—The Marketing Database Company
Dovetail develops, maintains, hosts and provides access to marketing databases. Dovetail’s flagship product, The Dovetail Application, provides an intuitive browser-based interface designed specifically for direct marketers, allowing them to run counts, pull lists, perform analysis and run ROI response analysis on completed direct marketing campaigns. Furthermore, Dovetail specializes in integrating direct marketing related data, quickly rolling out customized marketing database solutions—typically in 30 to 60 days, and the marketing databases that Dovetail builds serve as the data foundation for marketing campaigns conducted by its clients.

To learn more, visit www.dovetailnet.com or to schedule a demo of the Dovetail Application, contact Jeff Barela at 303.904.4771 or jeff@dovetailnet.com.

About Rosetta Stone
Rosetta Stone is a revolutionary CD-ROM and online language-learning program acclaimed for the speed, power and effectiveness of its Dynamic Immersion™ method. Teaching 30 languages to millions of people in over 150 countries throughout the world, Rosetta Stone is the key to language-learning success. The company was founded in 1992 on two core beliefs: that the natural way people learn languages as children remains the most successful method for learning new languages; and that interactive technology can replicate and activate that immersion method powerfully for learners of any age. The company is based in Harrisonburg, Va. For more information, visit www.RosettaStone.com.

Rosetta Stone and Dynamic Immersion are trademarks of Rosetta Stone.

Contacts:
Jeff Barela
Dovetail
9137 S Ridgeline Blvd., Suite 210
Highlands Ranch, Co 80129
303.904.4771
Jeff@Dovetailnet.com

Grete Krohn
Carmichael Lynch Spong/
Rosetta Stone
(612) 375-8535
Gkrohn@Clynch.com

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