NuMetrex and lululemon athletica Premier New Heartbeat Running Tank Top
Wilmington, DE, October 02, 2008 --(PR.com)-- NuMetrex, a Textronics Inc. brand, and lululemon athletica have teamed up to create a technically advanced running tank top that monitors heart rate.
Made of quick drying nylon/Lycra fabric, the Heartbeat Tank contains patented fabric sensors in the inner shelf bra giving the wearer direct feedback that includes the time spent exercising, calories burned, and heart rate performance. A small pocket for a compatible snap-in transmitter is also in the shelf bra relaying the information to a compatible watch or cardio machine.
“This seamless garment is constructed for the athlete who is looking to monitor their heart rate without the traditional strap,” says Deanne Schweitzer, lululemon athletica Product Manager, “The tank top offers moderate bust support, wicking knit construction for moisture management and a smooth next-to-skin-fit that helps to prevent chafing making a more comfortable exercise experience.”
A high performance garment, the Heartbeat Tank maintains a feminine shape thanks to a mesh pattern designed from the lululemon athletica logo. Available in 3 colors (peacock blue, anise and black), the tank retails for $74.00 USD in lululemon athletica stores. Watches are also available for purchase.
About NuMetrex
The NuMetrex line of clothes that monitor the body provides a comfortable alternative to the cumbersome heart monitoring chest straps that tend to chafe, slip and loosen during workouts. NuMetrex garments — including the Heart Sensing Sports Bra, Cardio Shirt for Men, and Racer Tank — offer seamless comfort combined with superior monitoring performance. They sense heart rate through stretchy fabric electrodes that are knit directly into the fabric, and send that data to a compatible wrist watch or cardio machine via a tiny transmitter that is snapped into a pocket in the garment. Launched by Textronics Inc. in December 2005, the NuMetrex Heart Sensing Sports Bra was named 2006 Sports Product of the Year by the Sporting Goods Manufacturers Association. Visit NuMetrex at www.numetrex.com.
About lululemon athletica
lululemon athletica (Nasdaq:LULU; TSX:LLL) is a yoga-inspired athletic apparel company that creates components for people to live longer, healthier and more fun lives. By producing products that keep people active and stress free, lululemon believes that the world will be a better place. Setting the bar in technical fabrics and functional designs, lululemon works with yogis and athletes in local communities for continuous research and product feedback. For more information, visit www.lululemon.com.
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Made of quick drying nylon/Lycra fabric, the Heartbeat Tank contains patented fabric sensors in the inner shelf bra giving the wearer direct feedback that includes the time spent exercising, calories burned, and heart rate performance. A small pocket for a compatible snap-in transmitter is also in the shelf bra relaying the information to a compatible watch or cardio machine.
“This seamless garment is constructed for the athlete who is looking to monitor their heart rate without the traditional strap,” says Deanne Schweitzer, lululemon athletica Product Manager, “The tank top offers moderate bust support, wicking knit construction for moisture management and a smooth next-to-skin-fit that helps to prevent chafing making a more comfortable exercise experience.”
A high performance garment, the Heartbeat Tank maintains a feminine shape thanks to a mesh pattern designed from the lululemon athletica logo. Available in 3 colors (peacock blue, anise and black), the tank retails for $74.00 USD in lululemon athletica stores. Watches are also available for purchase.
About NuMetrex
The NuMetrex line of clothes that monitor the body provides a comfortable alternative to the cumbersome heart monitoring chest straps that tend to chafe, slip and loosen during workouts. NuMetrex garments — including the Heart Sensing Sports Bra, Cardio Shirt for Men, and Racer Tank — offer seamless comfort combined with superior monitoring performance. They sense heart rate through stretchy fabric electrodes that are knit directly into the fabric, and send that data to a compatible wrist watch or cardio machine via a tiny transmitter that is snapped into a pocket in the garment. Launched by Textronics Inc. in December 2005, the NuMetrex Heart Sensing Sports Bra was named 2006 Sports Product of the Year by the Sporting Goods Manufacturers Association. Visit NuMetrex at www.numetrex.com.
About lululemon athletica
lululemon athletica (Nasdaq:LULU; TSX:LLL) is a yoga-inspired athletic apparel company that creates components for people to live longer, healthier and more fun lives. By producing products that keep people active and stress free, lululemon believes that the world will be a better place. Setting the bar in technical fabrics and functional designs, lululemon works with yogis and athletes in local communities for continuous research and product feedback. For more information, visit www.lululemon.com.
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Contact
NuMetrex
Meg Burich
302-351-5130
www.numetrex.com
Meg Burich
302-351-5130
www.numetrex.com
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