LeapFrog Interactive Unveils New Site for Yum! Brands Streetball Louisville to Benefit Cabbage Patch Settlement House
LeapFrog Interactive is unveiling a new website - www.streetballlouisville.com - for the YUM! Brands Streetball Louisville tournament that will take place next month in downtown Louisville.
Louisville, KY, May 24, 2006 --(PR.com)-- Interactive agency, LeapFrog Interactive is unveiling a new website - www.streetballlouisville.com - for the YUM! Brands Streetball Louisville tournament that will take place next month in downtown Louisville.
Streetball Louisville is the largest three-on-three tournament in Kentuckiana, drawing roughly 2,500 players and more than 50,000 spectators from Kentucky, Indiana and Ohio. The tournament, now in its 17th year, will take place June 25-26 at the corner of Witherspoon and Preston Streets near Waterfront Park and Louisville Slugger Field.
Proceeds from the tournament go to benefit Cabbage Patch Settlement House.
“We are very proud to be a sponsor of Streetball Louisville! The services Cabbage Patch provides to our community are amazing. Their commitment to struggling children and families makes us proud to be part of such a wonderful event,” said Daniel Knapp, President of LeapFrog Interactive.
This year, Cabbage Patch was looking for a site that portrayed Streetball Louisville as a family fun event with a hip, positive spin. They turned to LeapFrog to develop a site with attitude and family-friendly style.
“Our Team was excited about the project for Streetball Louisville and it shows,” said Knapp. “Working hard to be a help to our community is something we strongly believe in ourselves.”
The new tournament site contains an online registration system for volunteers who want to donate their time, a new ranking algorithm to match up teams more evenly, a photo gallery, event schedules, sponsor lists, and maps to the location.
About Cabbage Patch Settlement House
Since 1910, Cabbage Patch Settlement House has worked with Louisville's struggling at-risk children and families to help them become self-sufficient and successful through four key programs: Educational Opportunities, Youth Development/Recreation, Counseling and Family Services.
With an annual budget of just over $1.4 million, Cabbage Patch serves about 750 families and 1,100 individuals every year. The agency’s three senior staff members have a combined 59 years’ experience, and almost half of all staff has master’s degrees.
Cabbage Patch is not a member of the Metro United Way and does not accept government grants. It focuses on building self-esteem, strong values, cooperation and confidence in school-aged children through athletics, visual and performing arts and outdoor recreation.
About LeapFrog Interactive
LeapFrog Interactive is a full-service interactive agency that offers Interactive Brand Strategy, New Media Marketing, Online Client Acquisition, Creative Services, Web-Software Services, Account & Project Management, Measurement & Intelligence Services, and Outsourced Site Management. The company services clients in 28 states, including: Tommy Hilfiger, Comcast Cable, Yum! Brands International, MeadWestvaco, The Louisville Orchestra, Fund for the Arts, KAIRE, University of Louisville, National Public Radio, Pizza Hut, KFC, and Insight.
Media Contact:
Michael Wunsch
Director of Marketing
LeapFrog Interactive
10200 Linn Station Road
Louisville, KY 40223
Office: 502.212.1390
Fax: 502.212.1391
www.LeapFrogInteractive.com
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Streetball Louisville is the largest three-on-three tournament in Kentuckiana, drawing roughly 2,500 players and more than 50,000 spectators from Kentucky, Indiana and Ohio. The tournament, now in its 17th year, will take place June 25-26 at the corner of Witherspoon and Preston Streets near Waterfront Park and Louisville Slugger Field.
Proceeds from the tournament go to benefit Cabbage Patch Settlement House.
“We are very proud to be a sponsor of Streetball Louisville! The services Cabbage Patch provides to our community are amazing. Their commitment to struggling children and families makes us proud to be part of such a wonderful event,” said Daniel Knapp, President of LeapFrog Interactive.
This year, Cabbage Patch was looking for a site that portrayed Streetball Louisville as a family fun event with a hip, positive spin. They turned to LeapFrog to develop a site with attitude and family-friendly style.
“Our Team was excited about the project for Streetball Louisville and it shows,” said Knapp. “Working hard to be a help to our community is something we strongly believe in ourselves.”
The new tournament site contains an online registration system for volunteers who want to donate their time, a new ranking algorithm to match up teams more evenly, a photo gallery, event schedules, sponsor lists, and maps to the location.
About Cabbage Patch Settlement House
Since 1910, Cabbage Patch Settlement House has worked with Louisville's struggling at-risk children and families to help them become self-sufficient and successful through four key programs: Educational Opportunities, Youth Development/Recreation, Counseling and Family Services.
With an annual budget of just over $1.4 million, Cabbage Patch serves about 750 families and 1,100 individuals every year. The agency’s three senior staff members have a combined 59 years’ experience, and almost half of all staff has master’s degrees.
Cabbage Patch is not a member of the Metro United Way and does not accept government grants. It focuses on building self-esteem, strong values, cooperation and confidence in school-aged children through athletics, visual and performing arts and outdoor recreation.
About LeapFrog Interactive
LeapFrog Interactive is a full-service interactive agency that offers Interactive Brand Strategy, New Media Marketing, Online Client Acquisition, Creative Services, Web-Software Services, Account & Project Management, Measurement & Intelligence Services, and Outsourced Site Management. The company services clients in 28 states, including: Tommy Hilfiger, Comcast Cable, Yum! Brands International, MeadWestvaco, The Louisville Orchestra, Fund for the Arts, KAIRE, University of Louisville, National Public Radio, Pizza Hut, KFC, and Insight.
Media Contact:
Michael Wunsch
Director of Marketing
LeapFrog Interactive
10200 Linn Station Road
Louisville, KY 40223
Office: 502.212.1390
Fax: 502.212.1391
www.LeapFrogInteractive.com
###
Contact
LeapFrog Interactive
Michael Wunsch
502-212-1390
www.leapfroginteractive.com
Michael Wunsch
502-212-1390
www.leapfroginteractive.com
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