Ortus Group Awarded Advertising Contract for Trendsetting Shanghai Mall Channel One
Ortus Group is awarded the task of implementing a creative promotional campaign for the trendy up-and-coming Shanghai shopping destination, Channel One.
Shanghai, China, November 05, 2008 --(PR.com)-- Ortus Group, a Singapore-owned integrated marketing communications (IMC) firm based in Shanghai, has been awarded the task of developing and implementing a marketing and branding campaign for the city’s latest and trendiest shopping venue, Channel One.
The project, which is run and managed by Insite Asset Management Group Limited, is set to open in the summer of 2009, and will boast 45,000 square meters of modern retail space at the intersection of Shanxi and Changshou Road in Shanghai. Furthermore, Channel One is said to be the first of its kind in Shanghai, specifically designed and catered to a trendy, hip, and fashionable demographic.
The scope of work for the campaign will include the creation and execution of marketing collaterals and captivating visuals aimed at attracting potential retails of middle-to-high-end brands and gourmet restaurant chains to take up space in a project that is rumored to give shopping districts along West Nanjing Road and Huai Hai Road some competition.
“To rise above in this crowded market, it is important to position your brand in a unique way, “said Victor Lee, the Group Project Director at Ortus Group, “we are excited about our contributions to this exciting milestone that will set the trend for future shopping destinations in Shanghai.”
About Ortus Group
A provider of integrated marketing communications (IMC) services in China, Ortus Group consists of four independent agencies: Ortus Advertising, Ortus Public Relations, Ortus Events, and Archiive. With the different areas of specialization, we are able to deliver creative, effective, and intelligent solutions that will make your brand rise above the competition. For more information, please visit our website at: www.ortusgroup.biz
For more information:
Christian Klepp
Ortus Group Shanghai
Tel.:+86 21 6380 6338 ext. 616
Fax: +86 21 6380 6554
Email: christian.klepp@ortusgroup.biz
###
The project, which is run and managed by Insite Asset Management Group Limited, is set to open in the summer of 2009, and will boast 45,000 square meters of modern retail space at the intersection of Shanxi and Changshou Road in Shanghai. Furthermore, Channel One is said to be the first of its kind in Shanghai, specifically designed and catered to a trendy, hip, and fashionable demographic.
The scope of work for the campaign will include the creation and execution of marketing collaterals and captivating visuals aimed at attracting potential retails of middle-to-high-end brands and gourmet restaurant chains to take up space in a project that is rumored to give shopping districts along West Nanjing Road and Huai Hai Road some competition.
“To rise above in this crowded market, it is important to position your brand in a unique way, “said Victor Lee, the Group Project Director at Ortus Group, “we are excited about our contributions to this exciting milestone that will set the trend for future shopping destinations in Shanghai.”
About Ortus Group
A provider of integrated marketing communications (IMC) services in China, Ortus Group consists of four independent agencies: Ortus Advertising, Ortus Public Relations, Ortus Events, and Archiive. With the different areas of specialization, we are able to deliver creative, effective, and intelligent solutions that will make your brand rise above the competition. For more information, please visit our website at: www.ortusgroup.biz
For more information:
Christian Klepp
Ortus Group Shanghai
Tel.:+86 21 6380 6338 ext. 616
Fax: +86 21 6380 6554
Email: christian.klepp@ortusgroup.biz
###
Contact
Ortus Group (Shanghai) Limited
Christian Klepp
+86 21 6380 6338
www.ortusgroup.biz
Contact
Christian Klepp
+86 21 6380 6338
www.ortusgroup.biz
Categories