UK Fiction Publisher First to Enter Mobile Phone Publishing

Chatham, United Kingdom, November 06, 2008 --(PR.com)-- Crime and contemporary fiction publisher, Caffeine Nights Publishing is the first company in the UK to enter the mobile phone publishing market, having signed a deal with Austrian publisher BlackBetty who will provide the technology behind the deal. Mobile phone publishing is a huge phenomenon in Japan with the success looking set to replicate through Europe as the technology rolls out during the next year.

The recent story of 86 year old Buddhist Nun, Jakucho Setouchi, who has found fame in Japan by publishing her novel 'Tomorrow's Rainbow' for the mobile market, has brought the technology to the attention of European media and publishers, but Austrian company BlackBetty Mobile Media has been working on the technology since 2004.

Touch screen terminals will provide the digital library for the content, which can be bluetoothed directly to the phones of consumers. These terminals are small and easily located in areas such as airports, libraries, shopping malls and other retail outlets. A range of other methods and devices will also be available - including web sites - to provide mobile phone content to the end user.

The technology in Japan has a wide appeal where a similar culture toward mobile phones exists as it does in the UK. Mobile phones are now treated more as an entertainment device and mobile office on one handy package. The transition toward reading a novel from a screen albeit a small screen is not a huge leap for a generation that has grown up with SMS text and using their phone as an entertainment device to listen to music and even watch movies.

The enhanced font technology used makes reading on a mobile phone easy. The print quality is clear and legible and a menu system makes navigating titles a breeze. The first two novels available as mobile novels from Caffeine Nights Publishing will be Tripping, a contemporary novel described as Chick Noir, and Turtle Island, a crime thriller.

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Caffeine Nights Publishing
Based in Kent and publishing contemporary and crime fiction. We aim to make you laugh, thrill you, scare you, have you on the edge of your seat with your fingers gripping the pages tightly, but most of all, we want to entertain you with fiction aimed at the heart and the head…

Blackbetty Mobilemedia gmbh

Mobile phones are the medium of the future and create exciting, almost unlimited possibilities in the area of digital publication. Blackbetty regard itself as a special publisher for "small screen publishing" (SSP) - the publication of texts on mobile phones. Our objective is to activate the value chain between traditional publisher and the mobile phone industry. As a prime mover in the development of comprehensive solutions in the content and distribution markets, we are confronted with a number of exciting challenges. Networking with other mobile content publishers and distributors is of growing importance.