Europcar Strengthens Presence in Middle East

Europcar car rental shows 50% increase in Middle East region, new Call centre focuses on cross border opportunities and international clients.

Paris, France, June 07, 2006 --(PR.com)-- The international car rental company Europcar will be significantly strengthening its commitment in the Middle East in the future. In order to give a further boost to customer service throughout the area, Europcar will shortly be opening a regional call centre that exclusively covers this area. Those interested can already make a note of the toll-free telephone number: 800-EUROPCAR (800-38 767 227).

With an impressively sized stand at the Arabian Tourist Market (ATM), Europcar is once again underlining the importance of the said region in its long-term development strategy. Europcar is the No. 1 on the European car rental market, one of the leading international car rental companies, and holder of the World Travel Awards distinction of "Middle East’s Leading Car Hire."

Europcar is continuously consolidating its presence in the Middle East at the moment – particularly through partnerships with hotels in Dubai. These activities have already shown marked success: during the first quarter of 2006, Europcar was able to increase its inbound and outbound business operations within the region by more than 50 percent over the previous year.

This growth goes hand in hand with the company's development strategy, which is mainly based on the collaboration with potential major travel partnerships. In order to further enhance this strategy, Olivier Jacquet was appointed as the new International Account Manager at the beginning of the year. Jacquet is an established expert on the hotel business in the Middle East region.

Europcar with its worldwide network is represented in 170 countries with more than 2,950 rental stations. More than 5.200 people are working for the international car rental company. Europcar operates a fleet of over 200,000 vehicles throughout Europe, Central and South America, Africa, the Middle East, the Caribbean, and Asia-Pacific. Further information is available under www.europcar.com, at your travel agency, or through any Europcar call centre.

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Europcar International
Tom Paterson
33130449235
www.europcar.com
Franchise Communication Manager
Europcar International
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