w xyz Bar at aloft Denver International Airport Hotel Opening in December

A Stonebridge Companies and Starwood Hotels Partnership.

Denver, CO, November 27, 2008 --(PR.com)-- aloft Denver International Airport is entering the metro scene in December and with it comes the electric w xyz bar, an upscale and unique destination sensation. A visit to this newly launched Starwood Hotels and Resorts Worldwide product is meant to be experiential. aloft encourages social interaction, so they have created an enticing setting in the w xyz bar where guests and locals can mix, meet, and mingle.

When the lights are dimmed, w xyz comes alive as an oversized video wall displays a different sunset each night. The weekday Twilight Happy Hour on Monday through Friday from 5:00 pm to 6:00 pm will feature “sips”, the aloft definition of cocktails, such as the Lychee (a rare sub-tropical fruit from South China) Martini and the Passion Fruit Mojito. Groups of friends can partake in the Pitcher Program, a pitcher of signature specialty drinks with four glasses featured nightly. To get a groove on, Thursday night is Diva DJ Night from 9:00 pm until midnight. A sassy chic Diva DJ spins an eclectic mix of music while incorporating an element of theater, movement and entertainment to create an underground, edgy, impromptu and sexy vibe.

Take a break from the dance floor to play at the game tables in the re:mix lobby. Savory or sweet snacks are available around the clock at re:fuel pantry. Sesame Noodles and Spring Rolls with Soy Ginger are some of the “hot bites” on the menu.

w xyz bar at aloft Denver International Airport is central to Gateway Park, a mixed-use business park surrounded by several brand-new neighborhoods. Ralph Bobian, aloft Denver International Airport General Manager describes the new nightclub, “w xyz provides an energetic, playful atmosphere. Not only will spirited travelers be drawn to the club, but we also believe it will be a popular gathering place for professionals who live and work in the area.” Like-minded meetup.com groups will be invited to use w xyz as a meeting venue using the social environment to connect with those sharing the same passions and interests.

w xyz bar hours are 5:00 pm until midnight on Monday through Friday and 12 noon until midnight on Saturday and Sunday. Denver-based Stonebridge Companies has partnered with Starwood Hotels and Resorts Worldwide to launch this $25 million hotel.

w xyz bar at aloft Denver International Airport
16470 East 40th Circle
Aurora, Colorado 80011
303.371.9500
alofthotels.com/denverairport
discover the new tWist in travel

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About Stonebridge Companies
Founded in 1991 by Navin C. Dimond, Stonebridge Companies is a privately owned, innovative hotel management company headquartered near Denver, Colorado, which has developed over 60 hotels and operated more than 75 lodging properties. Currently, Stonebridge Companies operates nearly 40 hotels comprising approximately 6,000 guest rooms in Alaska, Arizona, California, Colorado, Florida, Nevada, Utah, Virginia and Washington. The diverse portfolio includes select-service, extended stay, mid-scale and full-service hotels in primary and secondary markets. For detailed information, visit StonebridgeCompanies.com.

About aloft
Carrying the DNA of W Hotels, aloft is a new destination sensation featuring loft-inspired design, accessible technology and a stylish urban attitude at an affordable price. The first aloft hotels opened in 2008, with 500 properties worldwide expected by 2012. See more at alofthotels.com.

About Starwood Hotels & Resorts, Worldwide
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with approximately 850 properties in more than 95 countries and 145,000 employees at its owned and managed properties. Starwood® Hotels is a fully integrated owner, operator and franchisor of hotels and resorts with the following internationally renowned brands: St. Regis®, The Luxury Collection®, Sheraton®, Westin®, Four Points® by Sheraton, W®, Le Méridien and the recently announced Aloft and Element Hotels. Starwood Hotels also own Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit starwoodhotels.com.
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Stonebridge Companies
Adrienne Pumphrey
303.785.3147
www.StonebridgeCompanies.com
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