GEMaffair.com Holds Christmas Jewelry Sweepstakes on Twitter.com

GEMaffair.com held a Christmas jewelry give away on the popular social media site, Twitter.com. Over twenty winners received either a genuine diamond pendant or natural ruby heart pendant and stud earrings set.

Clearwater, FL, December 31, 2008 --(PR.com)-- GEMaffair.com felt the true spirit of the holidays this season with a Jewelry Give Away Sweepstakes on Twitter.com. The company, which specializes in selling fine gemstone jewelry on the Internet, took to the popular social media site two weeks ago to begin the contest.

GEMaffair.com offered a chance for participants on the website to win either a genuine diamond pendant and chain or a ruby heart pendant and stud earrings set complete with free USPS priority Shipping. To join the contest, one simply had to copy and paste the entry rules into their update box and hit “Enter.” There was no cap on entries from a single user, so contestants could enter everyday or several times in a single day.

Each winner was chosen at random by picking a number and counting the entries. The entry that correlated with the winning number received the day’s featured prized. Around seven hundred tweeple (Twitter users) took part in the two week long promo with the company picking several winners a day.

Michael Jansma, CEO and founder of GEMaffair.com explained, “The response has been overwhelming. We wanted to do a give away because we know this will be a difficult holiday season for a lot of people. It’s our way of giving back and thanking our customers for their interest in our company.”

The contest, which ended on December 24th, has seen over twenty winners. One winner, Valerie Mitchell, posted on her blog, “I just received the beautiful ruby pendant and earrings that I won on Twitter from GEMAffair. They even shipped it Priority, so that I would have it by Christmas. It is a gorgeous set, and they have a lot of other beautiful items at low prices on their site.”

The response has been similar from all of the contest winners. Marketing specialist, Catherine Culbertson who has been covering the contest said, “I’ve not only enjoyed the contest, but getting to know some of our contestants better. The holidays came early for all of us, as there’s nothing better than giving someone an unexpected gift. It makes their day, and since jewelry is not only the best gift to receive but also give, it made mine as well.”

GEMaffair.com plans to continue holding monthly contests on Twitter.com as well as instituting contests on other social media sites like Kaboodle.com and Facebook.com. The decision to make the contests a permanent fixture of the company’s client interaction program was made by Jansma who said, “Our customers shouldn’t only be rewarded during the holiday season. We feel that we should give back throughout the year.”

GEMaffair.com was established by Michael Jansma in 1996. The company specializes in fine jewelry, watches, and accessories for both men and women. The site, which is hosted by Amazon.com, has completed more than 20 million in jewelry sales online. In 2005, the company added watches to its already expansive inventory and became a certified Bulova watches merchant. The company’s also sells directly to consumers on third party sites such as Amazon and Ebay among others.

For more information on GEMaffair, please visit www.GEMaffair.com.

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