Effective Lead Marketing in Residential Construction - What You Need to Know

Erik Cofield, Vice President with BuildTopia will speak about how Marketing in 2009 is different and what homebuilders must know to lead the company to its rightful market share.

Melbourne, FL, January 07, 2009 --(PR.com)-- Blue Tangerine Solutions is hosting a new “Ask the Experts” Webinar on January 15, 2009 at 1 p.m. Eastern Time/12 noon Central. The event is intended for homebuilders and participation is free.

The interview will be with Erik Cofield, Vice President with BuildTopia, a widely used international construction management software company. In 2008 Eric was nominated as the Houston Sales and Marketing Council’s Associate of the Year.

“Erik has leveraged technology and provided business management consulting for all sizes and types of builders, developers and remodelers since 2000 to help them improve their business, and we appreciate that he will share his knowledge and experience in the homebuilder industry in our Webinar” says Marie O’Brien, Vice President of Sales and Marketing for Blue Tangerine Solutions.

Marketing in 2009 is different and there are countless new proven ways, practices and processes builders are successfully marketing. Failure to adjust is at your peril.

According to Cofield: “Only those who fully embrace these changes will largely profit from them. For example, contractors who have integrated construction software into their daily routines save time and money on everyday tasks such as bidding and contracting, gain better insight into their company's cash flow and, in general, stay ahead of their competition”.

About Blue Tangerine Solutions
Blue Tangerine Solutions has been developing effective business Web sites since our company was first founded as iAW, Inc. in 1995 and through our years as eCalton.com. As the leading Web tool builder, we are based in Melbourne, Florida and service businesses across North America. We specialize in servicing clients in the homebuilder and real estate industries as well as law firms, government agencies and eCommerce online stores. We also offer computer and network office support to Florida’s Treasure Coast area.

For more information on Blue Tangerine Solutions, contact Marie O'Brien, Vice President of Sales and Marketing, at 321-309-6900 x 305 or via email to marie.obrien@bluetangerinesolutions.com or visit them online at www.BlueTangerineSolutions.com.

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Contact
Blue Tangerine Solutions
Madeleine Bouldin
321-309-6902
www.bluetangerinesolutions.com
Marie O'Brien, Vice President of Sales and Marketing, at 321-309-6900 x 305
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