SportsFeatures.com Launches Online Press Release and Story Lead Posting System

Tampa, FL, January 11, 2009 --(PR.com)-- Sports Features Communications is launching the ultra-targeted SFC Press Point system in an online format for press releases and story leads, catering to more than 60 sports.

The new system allows organizations to create free-to-post accounts and upload their own content, logos and photographs.

An important extra addition is the ability to pitch vital story leads to generate publicity about your team, league, athlete, organization or sporting event, or blog.

It's fast, easy and cost-effective – and SFC Press Point is indexed in Google News and cross-referenced in a multitude of online portals and blogs.

Sports Features is read worldwide by top-level media, IOC members, NOCs, IFs, sponsors, Olympic Games and international and national soccer officials including World Cup bidders, TV rights holders and a multitude of decision-makers in sport.

Sign up to receive daily email alerts for your specific sports, selected from a growing list, and including daily e-clips from their news-specific microsites focusing on Olympics issues and the world of soccer.

Ever since its creation six years ago, SportsFeatures.com has targeted an international sports audience with special reference on the elite sports. Almost 50,000 press releases have been posted through the SFC Press Point since inception from sports organizations worldwide.

Sport Features founder Laura Walden and international football specialist Keir Radnedge have built up the specialized micro-sites for Olympic Features and World of Soccer which offer original perspective on elite sports and complements the Press Point system.

Both Laura Walden and Keir Radnedge are independent media specialists with no lobbying or promotional interests, thus guaranteeing the independence of the micro-sites – while offering all sports organisations the opportunity to make their voices heard via the Press Point channel.

Favourite features on-site remain, such as the Home Page with its unrivalled wealth of breaking sports headlines with more than 3,000 displayed online and updated within minutes.

Last year SportsFeatures.com recorded more than 18m hits, 4.4m page impressions and 2.4m sessions. Overall figures for the past six years are 93m hits and 14m page impressions.

###

Sports Features Communications:

Laura Walden has two decades of experience in the Olympic Movement, formerly with the official publications of the European Olympic Committees (SportEurope), with CONI the Italian National Olympic Committee (Lo Sport Italiano) and with CSIT, the International Labor Sports Confederation. She founded SportsFeatures.com in 2002 and was formerly consultant to the International Softball Federation.

Keir Radnedge, based in London, is one of the foremost observers of international soccer. He has reported at World Cups for more than 40 years and is a regular contributor to TV, radio, newspapers and magazines not only in the UK but around the world. He is also president of the Football Commission of the International Sports Press Association (AIPS).