Shawnda Lembke Joins Perrone Group

Hingham, MA, January 12, 2009 --(PR.com)-- The Perrone Group, Hingham MA, is pleased to announce that Shawnda Lembke has joined their team as Senior Director of Development Services. Ms. Lembke will manage Perrone Group’s new office in Thousand Oaks, CA and oversee the development of client relationships nationally.

Specializing in donor and membership acquisition and retention direct mail campaigns, Shawnda has assisted the efforts of a national roster of nonprofit organizations for more than ten years. She has been instrumental in improving their return on investment while ensuring her clients' communications are highly visible, easily understood, and quickly acted upon.

Shawnda has consistently excelled as a top performer in, combining her knowledge of donor behavior, segmentation and list strategies with cost-effective execution to ensure outstanding results for her clients.

“Shawnda is a Thought Leader in the industry providing effective and creative direct marketing programs for her clients. We are very excited to have her enhance the intellectual assets here at Perrone Group”, said C.J. Floros CEO of Perrone Group.

She is a recognized authority in the field of nonprofit direct marketing and a frequent guest speaker for several organizations such as AFP, SCAHD, CASE, and AGPN.

Perrone Group is a thought leader in the direct marketing industry, providing a full suite of integrated marketing services to the Higher Education, Nonprofit and Healthcare sectors. Perrone Group’s direct marketing expertise spans from creative strategy to execution/implementation through measurement and analytics. For information email info@perronegrp.com or visit their website at www.perronegrp.com

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