mokono to Provide Reach of 41m Unique Users in Blogs

Berlin, Germany, January 23, 2009 --(PR.com)-- mokono – with 4M monthly unique users already Germany´s largest blog marketer based on reach – enlarges its European marketing network. With a reach of more than 41M uniques in 15 countries and almost 5Bn page impressions, mokono provides single-access on a large scale to Europe´s most influential web users.

Besides its own communities (blog.co.uk, blog.de, blog.fr and more), mokono offers access to other large blog networks such as Skyrock or Overblog as well as local leaders in Great Britain, France, Germany, Scandinavia, Poland and other countries.

The unique portfolio of mokono offers media agencies the opportunity to reach the most influential user segment of the web, the bloggers, on a European level efficiently via one point of contact only. Several studies have shown: Bloggers actively shape opinions on the web and create content which millions of others consume.

Mokono therefore serves as a so-called 1-stop-shop, allowing campaign execution via one advisor, one reporting, one traffic management and one invoice. Co-founder and managing director Vasco Sommer-Nunes regards efficiency and easy management as more important than ever: ”Efficiency is key in theses times. If a clean execution is combined with the right products, significant reach and a valuable target group, these advantages can be passed on to the clients. This is a sound basis for costumer satisfaction.”

Aside from marketing blog communities, mokono runs and operates blog communities on its own since 2005, hosting over 700,000 bloggers, thereby drawing from a deep understanding of bloggers as a group. This has served clients such as Nokia, T-Home, Diageo or the Tourism Board of Spain.

About mokono GmbH
mokono connects advertisers and bloggers, thereby actively supporting agencies and clients in developing a comprehensive understanding of social media advertising. With the experience of running a European wide blog community network including sites such as blog.co.uk, blog.de or blog.fr, special ad formats have been created to suit the demands of agencies and the most influential web group alike. In the past, successful campaigns were performed with brands like NOKIA, T-Home, Diageo or the Tourism Board of Spain.

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