Data Breach at Major Payment Processor Drives Thousands of Consumers to yasni.com Over Fears of Identity Theft
Traffic at Leading Online Reputation Management Service, yasni.com, Doubles as Millions of Credit Cardholders Become Subject to Fraud.
New York, NY, January 24, 2009 --(PR.com)-- Earlier this week, one of the top five payment processing companies in the U.S., disclosed a data breach that exposed tens of millions of credit and debit cardholders to the risk of fraud. In the days immediately following, traffic to yasni.com – a popular people search tool commonly used for online reputation management -- has doubled as concern over identity theft spreads.
yasni.com makes it possible for anyone to easily search and access the largest pool of information publicly available, and immediately identify online personality theft, fraud, scams, or privacy violations that may impact them. yasni empowers its users to search for detailed findings including Web links, images, social networking profiles, blog listings, and more, some of which may contain sensitive information.
“The data breach that took place this week could quickly become one of the biggest data compromises in the U.S. People are understandably worried and are turning to yasni to find out how they may be affected,” said Steffen Ruehl, founder and CEO of yasni. “Unfortunately, incidents such as this are not uncommon as data thieves around the world become more sophisticated. In such cases, thousands of people have successfully used yasni to track their personal information and take the steps needed to avoid significant damage.”
More than 10 million people worldwide visit yasni each month to perform regular online checks to determine what personal information might be found on the Web. To begin managing your own online reputation, visit www.yasni.com.
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About yasni:
yasni is the world’s leading people search engine with nearly 26 million page views per month and approximately 10 million monthly visitors in five countries. People search -- which accounts for nearly one-third of all search queries on the Internet -- is one of the largest online markets as more and more people turn to the Web to find information about old friends, co-workers, business partners, job applicants, neighbors, prospective mates and much more. In just a few seconds, yasni provides a comprehensive overview of people and their associated networks, including contacts, pictures and other publicly available information. yasni is also the ultimate resource to control one’s online reputation and manage what information is available about them on the Web.
yasni.com makes it possible for anyone to easily search and access the largest pool of information publicly available, and immediately identify online personality theft, fraud, scams, or privacy violations that may impact them. yasni empowers its users to search for detailed findings including Web links, images, social networking profiles, blog listings, and more, some of which may contain sensitive information.
“The data breach that took place this week could quickly become one of the biggest data compromises in the U.S. People are understandably worried and are turning to yasni to find out how they may be affected,” said Steffen Ruehl, founder and CEO of yasni. “Unfortunately, incidents such as this are not uncommon as data thieves around the world become more sophisticated. In such cases, thousands of people have successfully used yasni to track their personal information and take the steps needed to avoid significant damage.”
More than 10 million people worldwide visit yasni each month to perform regular online checks to determine what personal information might be found on the Web. To begin managing your own online reputation, visit www.yasni.com.
###
About yasni:
yasni is the world’s leading people search engine with nearly 26 million page views per month and approximately 10 million monthly visitors in five countries. People search -- which accounts for nearly one-third of all search queries on the Internet -- is one of the largest online markets as more and more people turn to the Web to find information about old friends, co-workers, business partners, job applicants, neighbors, prospective mates and much more. In just a few seconds, yasni provides a comprehensive overview of people and their associated networks, including contacts, pictures and other publicly available information. yasni is also the ultimate resource to control one’s online reputation and manage what information is available about them on the Web.
Contact
Abelson Group
John Angelo
623-792-8239
www.yasni.com
John Angelo
623-792-8239
www.yasni.com
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