Daly Communications Group Optimizes Websites for Web 2.0

Syracuse, NY, January 25, 2009 --(PR.com)-- Daly Communications Group, a leading Central New York Web Design and Development company, is using a Web 2.0 philosophy toward website development and design for customers as well as the recent redesign of the Daly Communications Group website. Web 2.0 is the second generation of the World Wide Web and has become a movement away from static web pages to dynamic and shareable content emphasizing user participation. The concept of Web 2.0 involves a more open approach to the Internet that has led to the development of social networking, video and picture sharing, wikis, blogs, social bookmarking, communication tools, and advanced web applications.

Web 2.0 websites allow users to do more than just retrieve information by building applications around the unique features of the internet to create rich user experience, dynamic content, metadata, web standards, and scalability. “The usable and useful website today needs to let people do their work in real-time on the web. Sharing and connecting is the model businesses need to use for their customers, especially for businesses that serve other businesses,” says Dave Daly, President of Daly Communications Group.

The Daly Communications Group site is now more usable and interactive by incorporating live applications and tools to improve user experience. The new site opens a portal of communication with existing customers by adding Live Chat and Support Ticket features. Live Chat will allow Daly Communications Group to answer customer questions quickly and easily in real time through instant messages directly on the site. Customers will get answers immediately instead of having to pick up the phone and make a call or wait for an e-mail response, saving them time. Customers will also be able to fill out Support Tickets to ensure that their problems are solved completely and in a timely manner.

The new site offers web and business [d1] tools to help customers enhance their website and other business practices to increase sales. They are completely free to use and include tools for web analytics, online graphics, time and money management, information sources, and keyword and code generation. There is also a discussion Forum providing a round-table for clients to exchange ideas, plans, and skills with each other. The goal of the Forum is to help clients connect with the right people who can answer their questions and benefit from each other’s experience and insight. Other site features include an interactive blog with weekly web marketing tips posted each week and a CNY Business Directory aimed at promoting the local economy by bringing Central New York businesses together to purchase products and services produced locally.

Daly Communications Group is a web development, technical writing, and marketing communications firm located in Manlius, NY. Our staff has over 100 years of combined experience in the industry and is continuing to expand and grow its extensive list of clients locally and nationally. To learn more, go to www.daly-communications.com.

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