Italian Poker Star Max Pescatori Joins Gioco Digitale

Milan, Italy, January 31, 2009 --(PR.com)-- After several years of being the Italian poker ambassador around the world, Max Pescatori, two times WSOP (World Series of Poker) winner, is back in Italy to start a partnership with Gioco Digitale, the leading poker room in Italy.

Max Pescatori, known also as the “Italian Pirate”, has started a close relationship with Gioco Digitale not only with regards to sponsorship activities but more importantly to work closely with the Gioco Digitale management team. Max will leverage on his knowledge and expertise to help improving Gioco Digitale’s poker products portfolio and he will start a series of initiatives to promote Italian poker in the fastest growing European market.

“I was impressed with the professionalism and the product innovation capacity of Gioco Digitale’s team,” says Pescatori. Their passion and business expertise convinced me that it was time to return to Italy where poker is expanding at an exponential rate in a legally organised environment. I’m proud to return and bring my international experience to this team.“

“We only search for the most experienced people to join our team and Pescatori is a perfect addition because he is the best Italian poker player in the world, says Carlo Gualandri, CEO of Gioco Digitale. Pescatori’s knowledge and extensive poker playing experience will help us improve and successfully grow Gioco Digital products and services in the future.”

Gioco Digitale SpA is the market leader in Internet lotteries, sportsbetting and skill games in Italy. Gioco Digitale SpA operates under a licence granted by the Italian Government.

###