Text Sells – Classified Concepts Demonstrates Mobile Advertising at NAA mediaXchange 2009

Santa Barbara, CA, March 06, 2009 --(PR.com)-- In addition to online locator maps, CCText™ provides a cost effective way to deliver more detailed information to readers without using additional column inches.

Newspapers using the program simply add a short code to each classified listing. Readers can send this code via text and receive, in reply, additional details such as driving directions, photographs or links to a mobile website.

“Newspapers remain the primary local source for information on Garage Sales, Real Estate, Auto and Entertainment listings” reveals Sarah Sinclair, Client Services Manager for Classified Concepts. “CCText™ effectively takes the classified pages and puts them directly in the readers’ hands.”

Mobile marketing is a rapidly growing area – there are more than 260 million cell phone users in the US -and features heavily on the NAA MediaXchange 2009 agenda. Classified Concepts will also contribute to activities on the show floor with Ms. Sinclair presenting “Advertexting” at the Educational Theater on Monday March 9 at 11:30 am.

Visitors to the Classified Concepts booth 2517 can try out CCText™ and win casino chips up to $100 in value in the process. There will also be demonstrations showing how the company’s print and online locator maps can be used to create a stimulating, engaging classified section and generate rapid revenue growth.

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About Classified Concepts: Classified Concepts, a leading provider of print and online classified advertising solutions, works with over 100 newspapers in the U.S. creating revenue-generating locator map programs for open house, garage sale, new builder, auto, rental and entertainment listings. Classified Concepts is a division of Maps.com, a map and business solutions provider serving the corporate, consumer and educational markets since 1991.