Phase I Line Created as the Supreme Shampoo & Conditioner Duo for Blondes & Brunettes
Replenish lost moisture to dry, damaged hair, while preserving color and creating strand strength.
Irvine, CA, March 20, 2009 --(PR.com)-- White Sands, a professional hair care manufacturer infusing cutting edge science with natural botanicals, is proud to present the release of their Phase I Nourishing Shampoo and Corrective Conditioner to their current line of superior cleansing products.
Developed for the colorist with a pH level 4.6, Phase I Nourishing Shampoo and Corrective Conditioner are vital elements of proper color maintenance and care for blondes and brunettes. The Phase I line incorporates Heliogenol, an herbal extract protecting tinted hair, to prevent color loss, neutralize the oxidative radicals generated by daily UV exposure and slow down hair-dye oxidation. Finally, a cleansing duo leaves hair shiny, healthy, and full of vibrant color without residue or buildup.
To begin the cleansing process, Phase I Nourishing Shampoo secures hair color and locks in a balanced, self-adjusting moisture with a weightless feel before a clear micro-shield seals wet locks. Hair will instantly feel invigorated and manageable, while extracts of Thyme Fennel, Aloe Vera Gel and Elder Flower begin to soothe tired, damaged locks and build strand strength.
Phase I Corrective Conditioner maintains this newfound moisture balance, body, and shine by, once again, replenishing lost moisture to colored, chemically treated or dry/damaged hair. To further enhance the conditioner’s performance, Crodasone W, a heat-activated protein, provides protection from future styling damage and prevents cuticle cracking.
Suggested Retail Price: 7.6oz Shampoo, $13.00 & 7.6oz Conditioner, $16.00
Purchase Online by Logging onto: www.whitesandsproducts.com
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Developed for the colorist with a pH level 4.6, Phase I Nourishing Shampoo and Corrective Conditioner are vital elements of proper color maintenance and care for blondes and brunettes. The Phase I line incorporates Heliogenol, an herbal extract protecting tinted hair, to prevent color loss, neutralize the oxidative radicals generated by daily UV exposure and slow down hair-dye oxidation. Finally, a cleansing duo leaves hair shiny, healthy, and full of vibrant color without residue or buildup.
To begin the cleansing process, Phase I Nourishing Shampoo secures hair color and locks in a balanced, self-adjusting moisture with a weightless feel before a clear micro-shield seals wet locks. Hair will instantly feel invigorated and manageable, while extracts of Thyme Fennel, Aloe Vera Gel and Elder Flower begin to soothe tired, damaged locks and build strand strength.
Phase I Corrective Conditioner maintains this newfound moisture balance, body, and shine by, once again, replenishing lost moisture to colored, chemically treated or dry/damaged hair. To further enhance the conditioner’s performance, Crodasone W, a heat-activated protein, provides protection from future styling damage and prevents cuticle cracking.
Suggested Retail Price: 7.6oz Shampoo, $13.00 & 7.6oz Conditioner, $16.00
Purchase Online by Logging onto: www.whitesandsproducts.com
###
Contact
White Sands
Jessica McCafferty
773-736-9034
www.whitesandsproducts.com
Jessica McCafferty
773-736-9034
www.whitesandsproducts.com
Contact
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