Chuck Barnett to Address the Success of Breakthrough Direct Mail at PCC Annual Mailers Symposium

Jacksonville, FL, March 20, 2009 --(PR.com)-- Chuck Barnett, a leader in the field of variable digital print, will discuss the powerful position direct mail holds in today’s market place at a March 25th Symposium hosted by the Northeast Florida Postal Customer Council (PCC).

Marketing to an audience of one used to be the Holy Grail of marketing – and now it's achievable. Through examples and case studies this session will show you the benefits of enhancing your data, harnessing available tools to increase sales and improve retention - and actually save money.

As the CEO of Barnett & Murphy, Inc (BMI), Barnett is getting the word out that it is possible to speak to every individual with the offer, images and even language that works best for Them.

PCC Annual Mailers Symposium will be held March 25 from 9:00am – 3:30pm at the Conference Center at Blue Cross Blue Shield of Florida, 4800 Deerwood Campus Parkway, Bldg 900, Jacksonville. Tickets are buy one get one free and can be purchased at www.northeastflpcc.com.

With an MBA from Florida Atlantic University, and over 15 years of practical experience, Barnett is recognized as an innovative leader at the forefront of today’s marketing solutions.

The Northeast Florida Postal Customer Council (PCC) is an independent postal customer user group – separate and distinct from the U. S. Postal Service.

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