Copywriter & Marketing Consultant Kristie Lorette Teaches Companies That Marketing Plans Are More Important Than Ever in This Down Economy

Miami, FL, March 21, 2009 --(PR.com)-- Kristie Lorette, freelance copywriter and marketing consultant announced a 50 percent savings to small business owners and entrepreneurs looking to put a marketing plan in place or freshen the one they have—urging them to plan so they can weather the storm of uncertainty and the backlash of this down economy.

The marketing plan is not new on the scene, but having a sound marketing plan in place proves successful for businesses of all sizes, as it gives them a guide to reaching their goals. While many believe that down economies are a time to cut back on expenses, it’s actually time to turn marketing efforts up a notch. With a plan in place, companies have a road map for various scenarios, and combating the tumultuous economy is one of the scenarios that companies have to overcome.

Businesses and entrepreneurs can learn more about marketing plans and how these plans can benefit their businesses at www.studiokwriting.com.

“You wouldn’t launch a business without a strategic plan in place, and you shouldn’t launch any marketing efforts without a marketing plan in place either. A marketing plan is even more important when the economy is in trouble because you want to make sure that your marketing dollars are invested in effective marketing efforts-- not wasted on ineffective efforts,” said Kristie Lorette.

To subscribe to the Inky Dot e-newsletter, which provides writing and marketing tips for businesses, visit www.studiokwriting.com. Kristie is offering exclusive savings to subscribers--businesses and entrepreneurs can save 50 percent on getting their marketing plan in place.

About Kristie Lorette
Copywriter and marketing consultant, Kristie Lorette, is passionate about helping entrepreneurs and businesses create copy and marketing pieces that sizzle, motivate, and sell. It is through her over 14 years of experience working in various roles of marketing, financial services, real estate, and event planning, where Kristie developed her widespread expertise in advanced business and marketing strategies and communications. Kristie earned her BS in marketing and BS in multinational business from Florida State University, and her MBA from Nova Southeastern University. For more information about her copywriting and marketing services, visit www.studiokwriting.com.

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