Oco Referenced in Leading Research Firm's Report on BI Industry

Oco Noted in Software-as-a-Service Category.

Waltham, MA, March 26, 2009 --(PR.com)-- Oco, Inc., a leading Software-as-a-Service (SaaS) provider of business intelligence (BI) and data integration solutions, announced today that it has been cited by the prestigious market research firm, Gartner, Inc. in a recent report the firm published on the state of the BI industry.

Gartner's Magic Quadrant for BI Platforms, published Jan. 16, 2009, and authored by analysts James Richardson, Kurt Schlegel, Rita Sallam and Bill Hostmann, details the major players within specific categories of BI. While the report focuses on the largest vendors in the BI marketplace, including companies such as SAP, Oracle, IBM and others, it notes the increasing interest in additional SaaS solutions because of their more rapid, lower-cost deployments. The Gartner Magic Quadrant report names Oco as a provider of SaaS-based BI solutions.

"Software-as-a-Service has provided an attractive proposition to small and mid-sized companies, yet large, multinational enterprises are also realizing the benefits of rapidly deployed solutions that require minimal ongoing IT support," said William Copacino, president and CEO, Oco, Inc. "These large firms are turning to SaaS BI solutions to complement their existing BI infrastructure. At Oco, we believe that the SaaS-based BI approach will significantly proliferate among companies of all sizes in 2009, since its ability to provide rapid value is particularly needed during tough economic times, he added."Oco also recently featured and responded to the Gartner report: Succeed with Business Intelligence by Avoiding Nine Fatal Flaws, as part of its strategic newsletter, CIO Update. The Gartner-developed overview outlines key reasons why BI can fail and the steps companies can take to correct them. According to the Gartner report, "Most failed business intelligence (BI) efforts have suffered from one or more mistakes that are easy to make. They generally revolve around people and processes, not technology. Leaders of BI programs should know how to recognize these mistakes and what steps to take to avoid them."

In its newsletter, Oco responded to the Gartner overview by offering readers solutions to the Nine Fatal Flaws, including key actions, such as leveraging business-centric BI solutions, employing fact-based decision making, ensuring rapid deployment and implementing complementary BI solutions. To access the Oco CIO Update newsletter, please visit http://www.oco-inc.com/landing/Gartner/ avoid-the-nine-fatal-flaws-of-business-intelligence.asp.

About the Magic Quadrant
The Magic Quadrant is copyrighted 2009 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Oco, Inc.
Oco is a leading provider of on-demand business intelligence and data warehousing solutions. The company is committed to helping customers achieve ROI within 90 days and achieving a return of three times their investment in the solution (3X ROI). Oco is a leading innovator in delivering business intelligence through a Software-as-a-Service model to help mid-market companies and large enterprises address specific business problems. Its BI solutions leverage a library of leading-edge, best-practice analytics to drive business improvement, and are delivered in a fraction of the time at a fraction of the cost of traditional solutions. In addition to its standalone solutions, Oco offers an on-demand BI solution through its partnership with SAP BusinessObjects.
More information about Oco can be found at www.oco-inc.com.

###
Contact
Oco, Inc.
Melanie McComas
800.691.8880
http://www.oco-inc.com
http://www.oco-inc.com/contact/request-information.asp
ContactContact
Categories