Leading Fine Stationery Manufacturer Checkerboard Innovates Again, Updating Its Stylish Yet Affordable Paper Bouquet Wedding Album

West Boylston, MA, April 04, 2009 --(PR.com)-- As wedding season—the peak marrying time from Memorial Day through Labor Day— quickly approaches, thousands of brides-to-be across the country along with their fiancés are preparing for their big day, and, in light of current economic realities, many are taking a closer look at their bottom line. Now more than ever, every dollar counts. Acknowledging the call for high-quality invitations at prices that won’t break the bank, leading fine stationery manufacturer Checkerboard, well known and loved for its inventive designs, high-quality papers and unmatched printing processes, has innovated yet again. With the re-release of their popular Paper Bouquet wedding album—a stylish yet affordable invitation line featuring an exciting new selection of Do-It-Yourself accessories—the company makes it possible for engaged couples to have the wedding correspondence they’ve always dreamed of at a savings of up to 35%.

Exciting New “Do It Yourself” Accessories Included in Updated Album
The perfect example of a collection that does not sacrifice style for budget, the Paper Bouquet line offers prices as low as $157 for 50 invitations. And by utilizing the innovative new DIY accessories, the cost savings opportunity becomes even more significant, proving that it is possible to do it all. These accessories include menu cards, direction cards and programs—items that not only create the link and carry the design theme from the invitation but also help make the event special and unique, though are often the first to be cut if the budget needs trimming—that brides can easily print at home. Simply purchase the pre-foiled paper and then access the Checkerboard layout and fonts via the web to coordinate it with the invitations. Engaged couples get the same high quality Checkerboard paper and unique, standout design for 35% less than if the accessories were included with their invitation order.

“Checkerboard’s Paper Bouquet album has long been a consumer favorite,” said Kerry Amidon, Marketing Manager at Checkerboard. “Our top-notch design team has done an amazing job of creating fresh, new designs that capture the sophisticated elegance the line is known for, as well as updating some of our favorites—and all at prices that are do-able even in today’s down economy. The addition of the DIY accessories makes it even more exciting. We have always prided ourselves in pairing a great price point with exceptional quality, and we realize that in these times, it is more important than ever that our customers can have the style they want on a budget they can afford. We are confident that this updated album will provide them with just what they are looking for.”

Paper Bouquet – Updating a Beloved Classic Album
Traditional with a twist, the album features 43 classically elegant invitations and matching accessories in primarily cream or white with a touch of modern flair. The line features unique layouts—not just your typical ten-line centered text—and a variety of two-ink color formats. Also included is a new style of envelope featuring a Swiss flap, which adds a hint of drama not provided with a traditional wallet envelope. Add in a double envelope liner, which creates a lovely two-color effect, and you’ve got a perfect invitation both inside and out.

To view the Paper Bouquet album online, please visit http://www.checkernet.com/category/Albums/PaperBouquet/page-all/?Cobrand=CB&Site=Checkernet&vk=1777211146.

(Editors Note: If you are interested in receiving product samples or images, please contact Kate Jay at 404-214-0722 X 118 or kjay@trevelinokeller.com)

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About Checkerboard
Founded in 1989 and family owned and operated, Checkerboard is a leading fine stationery manufacturer. Using only the best materials and offering meticulous craftsmanship and dedicated customer service, Checkerboard has grown at a rapid pace since its founding and is now one of the nation's leading manufacturers of fine stationery products for all of life's important events. The company made Inc. magazine’s 5000 List of Fastest Growing Private Companies in America in 2008 and won the Better Business Bureau’s Marketplace Ethics Award in 2006. Checkerboard is a six-time Louie Awards winner –the greeting card industry’s equivalent of the Academy Awards). Checkerboard's products can be found at over 3000 fine retailers nationwide or at www.checkernet.com.