Tempero Wins Three Retail Social Media Campaigns; Topshop, asos and umbro

London, United Kingdom, April 05, 2009 --(PR.com)-- Tempero, Europe’s largest Social Media Management Company, has been selected by three retailers; Topshop, asos.com and Umbro, to provide online moderation and community management services.

Tempero’s role will vary from moderating after-hours community activity on Topshop and asos.com websites to supporting an Umbro campaign competition across multiple user-generated sites including Flickr and Facebook.

“Three new projects in close succession reflects the current interest from retailers looking to reap the benefits from social marketing,” said Dominic Sparkes, Managing Director at Tempero.

Tempero also manages online content for retail brands such as Marks & Spencer, Home Shopping Network and Sainsburys, across both own-brand and public websites.

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Notes for editors:

Top Shop:
Tempero moderates after-hours blog comments on the official Topshop blog
http://insideout.topshop.com/

asos.com:
Tempero provides reactive moderation, outside of office hours, on user-generated content within the asos.com community on http://www.asos.com

Umbro:
Tempero are moderating comments and images submitted across Umbro's social media sites:
http://blog.umbro.com/
http://www.facebook.com/umbro
http://www.bebo.com/umbro
http://www.flickr.com/umbrofootball
http://www.youtube.com/umbro
http://www.myspace.com/umbrofootball

Tempero:
Tempero is Europe’s largest Social Media Management Company and consults on the creation and moderation of branded communities for a number of blue chip clients, including Lloyds TSB, Unilever and Disney as well as many within the public sector such as the BBC, NHS and NSPCC.

The company’s expertise focuses on minimising risk and maximising the benefits of Social Media as a customer service and marketing channel.
www.tempero.co.uk

For further information please contact:
Darika Ahrens
darika.ahrens@tempero.co.uk
Office: 020 7636 1200