Portuguese Businesses Offered Marketing Help by British Marketing Magician

Royal Leamington Spa, United Kingdom, April 16, 2009 --(PR.com)-- Recession hit Portuguese businesses are to be offered free marketing advice by the man the BBC refer to as the Marketing Magician. UK based Marketing Magician, Stefan Drew, is offering business marketing advice in a series of consultancy surgeries planned at venues in Lisbon and the Algarve during May.

The advice sessions, which are free and strictly confidential, are open to any Portuguese based business and are available on a first come first served basis. Based on similar advice sessions offered in the UK the business chooses a marketing topic they want help and advice on, for example finding new customers, making their marketing more effective or specific topics like advertising, Emarketing or PR – and Stefan will guide and advise them.

Marketing Magician, Stefan Drew, said, “The recession has understandably lead many businesses to tighten their belts, and marketing is often the first casualty. However to cut marketing when things get difficult is counter intuitive and could spell the end for many businesses. Our experience is that businesses that market effectively during an economic downturn will not only grow due to winning market share but will be much better placed when the business climate picks up. Businesses focusing on marketing in the next months will find that, due to other businesses cutting their marketing, there is much less competition for customers and the cost of marketing is much lower. In many cases they are also able to focus on the hundreds of free and low cost marketing strategies that can dramatically grow their business.”

He continued, “For the last three years we have offered businesses, worldwide, a limited number of free advice sessions. Businesses we have helped report that not only has their business grown rapidly but that they have also dramatically cut their marketing costs.

Because of the distances involved in advising business across Europe and as far away as the US, South Africa and Australia, most of the advice sessions have been via telephone. However we have always recognised that, however valuable the advice we give is, it will be much better if we can meet the businesses face to face.

Our first overseas Marketing Magician consultancy sessions will take place in Portugal during May. Locations include Lisbon, Silves and Faro. Anyone interested in booking a free consultancy session should contact us as soon as possible as places are limited.”

To book a free consultancy session with Marketing Magician Stefan Drew email him on Stefan@StefanDrew.com

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More details from Stefan Drew on +44 (0) 7904 897 929

Notes to Editors

1. Having advised businesses on both sides of the Atlantic, in Africa, Asia and Australia Stefan's work has been published in over 50 countries and he has subscribers to his regular Marketing Newsletter on every continent except Antarctica (which he is currently working on).

2. Stefan is also a regular called upon to contribute to programmes on the BBC who refer to him as the Marketing Magician.

3. Stefan recommends businesses use the hundreds of free and low cost marketing methods available to businesses of all sizes; these include free advertising, Google Maps, search engines, free directories, subscription newsletters and SEO etc.

4. Previously Head of Press, Publicity and Marketing at the Contributions Agency Stefan also directed marketing for a number of large colleges before opening Stefan Drew Associates in 2005. Despite spending little money on marketing his business has grown rapidly year on year; a fact Stefan puts down to implementing his own advice.

5. Stefan's clients range from sole traders and SMEs to corporates and include household names in the public and private sector.

6. Stefan Drew is a Fellow of the Institute of Business Consultants.

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