Can American's Lose Five Million Pounds This Year? Colorado Company Says Yes.

Core Innovations™ formerly, CleanseToThin™ announce the launch of their “5 Million Pound Challenge” in their quest to help America win the battle with weight loss. This announcement comes in light of both a product re branding and a complete Website overhaul.

Lakewood, CO, April 27, 2009 --(PR.com)-- Core Innovations™ (formerly CleanseToThin™, Inc.) has made it their mission to help Americans get healthy. They are challenging America to join together in what will be a historic endeavor. With the help of the LepToThin™ Weight Loss System Core Innovations™ is seeking at least 250,000 people that are willing to take the Challenge and lose 20 pounds or more each, to reach a target weight loss goal of Five Million Pounds. People that choose to participate in the Challenge and who register will receive discounts and free exercise and nutrition information to help them reach their goal.

The introduction of the Five Million Pound Challenge was made at the same time the company announced their branding change. CEO, Lyle Perry, felt it was necessary for a number of reasons. Core Innovations™ currently sells weight loss products as well as cleanse supplements. In addition, the company is poised to introduce additional products that have been developed for people with specific nutritional and diet needs. Perry said, “The name CleanseToThin™ was too product specific and did not adequately portray the full scope of products developed and sold. The change to the name Core Innovations™ better encompasses the mission and full product line of the company.”

The company Website, GoGetThin.com, has also seen a complete overhaul. The recent changes to the Website come largely as a result of the name change and the introduction of the Five Million Pound Challenge

At the heart of the Challenge is the company’s flagship product LepToThin™. According to Harvard University, nearly everyone that struggles with their weight is also Leptin Resistant. When a person is Leptin Resistant it is like a red light. The brain stops responding to the hormone Leptin causing uncontrolled hunger, constant cravings and slow metabolism. The result is a life time of weight struggles. LepToThin™ turns the light green allowing the brain to respond normally to Leptin and thus regulate hunger, cravings and metabolism like it is supposed to do. Taking LepToThin™ makes portion control easy; virtually eliminating hunger and cravings. Metabolism returns to its normal state allowing us to have more energy, feel better and look better.

For more information, contact:
Lyle Perry, CEO, Core Innovations™, Inc.
720-214-2105 (Direct)
Lyle@GoGetThin.com
http://www.CleanseToThin.com
http://www.LeptinResearch.org

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Contact
Core Innovations™
Lyle Perry
720-214-2100
www.GoGetThin.com
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