Company Combines Traditional Marketing with Million Dollar Internet Ad Concept

Tobique, Canada, August 01, 2006 --(PR.com)-- IATC Enterprises of New Brunswick, Canada plans to capitalize on the success of the Million Dollar Homepage developed by entrepreneur Alex Tew of the UK which made him a millionaire by selling advertising space by the pixel on his website.

IATC Enterprises will be launching a website this week which will combine online pixel advertising with traditional offline marketing concepts. The Million Dollar Deck will offer advertising to businesses by placing their brand, logo or website address on one of 52 pixel grids each representing a typical playing card. When all advertising space has been purchased IATC Enterprises has contracted to have 20,000 decks of playing cards with all the ads printed on the faces of the cards. The back of the cards will be branded with the Million Dollar Deck logo and website address to help increase consumer traffic to the website so the ads placed by various companies will gain more exposure. “The one flaw with pixel advertising that we have found is that it is limited to the internet so most consumers do not know these pixel sites exist. With our concept we are creating awareness to our website and the more consumers we can reach and let know about The Million Dollar Deck website the more exposure our advertisers will receive,” said the owner of IATC Enterprises, Joe Russell.

The decks of cards will then be used to promote their website by offering them at no cost and will also be distributed as corporate gifts worldwide to their clients. IATC Enterprises also offers another unique form of advertising on the website StampAds.ca which utilizes rubber stamps and wristbands as the advertising medium. StampAds.ca will also be used in promoting the Million Dollar Deck website in Nightclubs, pubs and bars worldwide.

“We considered many advertising mediums when developing this concept and were undecided which one would produce the results we were looking for when the idea of playing cards came up. Playing cards are used by nearly everyone especially now with the popularity of Texas Hold’em within the younger age groups. By using playing cards as the medium anyone who uses these cards will have no choice but to look at the face of them, over and over again for possibly years to come. We believe we have come up with method of advertising that will offer the most possible exposure for the least amount of cost that will be affordable to nearly all businesses”. Russell said

If everything goes well with IATC Enterprises who has been in business since 1999 plans to expand and develop a much wider range of promotional items that will be used in conjunction with pixel advertising to produce more bang for the buck for their advertisers. For more information you can visit the site at: www.themilliondollardeck.com

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