Gibbs & Soell Awarded Top PR Prize by National Agri-Marketing Association; G&S and Syngenta Earn Multiple Industry Honors for Agribusiness Media and Creative Excellence

Gibbs & Soell is the perennial no. 1 U.S. agricultural public relations firm (AgriMarketing magazine). Gibbs & Soell is the 11th largest independent public relations agency in the United States (O’Dwyer’s 2009 PR Agency Report). National Agri-Marketing Association (NAMA) is the nation’s largest professional association for professionals in marketing and agribusiness.

Raleigh, NC, May 08, 2009 --(PR.com)-- Gibbs & Soell, Inc., one of the leading independent public relations firms in the United States, and its client Syngenta have earned multiple honors in prestigious communications industry competitions, capped by the “Best of Show - Public Relations” award from the National Agri-Marketing Association (NAMA). NAMA is the nation’s largest professional association for professionals in marketing and agribusiness.

NAMA has awarded Gibbs & Soell and Syngenta its 2009 top public relations prize for the AVICTA Complete Cotton Blimp campaign. The award-winning PR campaign for Syngenta helped to maintain strong brand awareness for its AVICTA Complete Cotton seed treatment, while supporting local cotton-growing communities and a foundation for critically ill children. Syngenta's advertising partner Martin Williams also participated in the integrated campaign.

Following are Gibbs & Soell entries which have won 2009 Best of NAMA Awards:
· AVICTA Complete Cotton Blimp campaign (Best of Show, Public Relations; First Place, Overall PR Campaign)
· Syngenta Grain Bin Electronic Newsletter (First Place, Company & Association Newsletters – External to Dealers)
· Syngenta Broadcast Audio Files (Merit, Broadcast News)
· AVICTA Complete Cotton Corporate Headquarters Internal Event (Merit, Internal Events)

In addition, the North Carolina Chapter of the Public Relations Society of America (NCPRSA) has recently recognized the Gibbs & Soell agribusiness team with multiple creative and media awards, including the Direct Mail/Direct Response Category Winner for the Syngenta SFC Cotton Toolbox Direct Mail entry.

"It is a privilege for Gibbs & Soell to partner with our valued client and agribusiness industry leader, Syngenta, and to have our efforts recognized by our peers,” said Cos Mallozzi, CEO, Gibbs & Soell. “We are honored that our communications expertise, creative ideas and genuine passion for our client’s business has resulted in this generous public acknowledgement.”

Widely recognized as the leader in agribusiness and food public relations, Gibbs & Soell also offers world-class communications expertise in advanced manufacturing and energy, consumer lifestyle and building solutions, professional services, and technology and general science.

Founded in 1971, Gibbs & Soell is the 11th largest independent public relations agency in the U.S. (O’Dwyer’s 2009 PR Agency Report). Headquartered in New York City, G&S has full-service offices in Chicago, Raleigh, N.C. and Zurich, Switzerland. The G&S global network includes Cosmo PR in Tokyo, Inhere Communications in Beijing and Shanghai, BitnerGoodman in Miami, and the Public Relations Organisation International partnership. For more information, please visit www.gibbs-soell.com.

Contact: Mary C. Buhay
Gibbs & Soell Public Relations
212/697-2600
mbuhay@gibbs-soell.com

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Contact
Gibbs & Soell Public Relations
Mary C. Buhay
212/697-2600
www.gibbs-soell.com
www.gibbs-soell.com/industries/agriculture.html
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