The Social Executive Announces 100 Must-Follow Career Mavens on Twitter

San Diego, CA, May 14, 2009 --(PR.com)-- The Social Executive (www.thesocialexec.com), a popular blog covering networking, careers and social media for executives, has announced the release of @TheCareer100, a handpicked collection of the 100 most influential career mavens on Twitter. @TheCareer100 (www.twitter.com/thecareer100) is a Twitter account designed specifically for career-conscious professionals looking to gain an informational edge in today's demanding economy.

To read The Social Executive's "@TheCareer100 Must-Follow Mavens on Twitter" blog post visit http://www.thesocialexec.com.

"@TheCareer100 is my attempt at helping executives quickly identify the powerful voices that can help them convert the overwhelming amounts of information on Twitter into a career-changing competitive advantage," said Ryon Harms, a social media advocate and creator of The Social Executive blog.

@TheCareer100 is comprised of personal branding gurus, power networkers, resume and interview experts, HR professionals, job boards and high-profile executives, among others. It is a fluid directory, meaning that it will be updated regularly with new and innovative voices. This eclectic collection includes start-up visionary Guy Kawasaki, legendary executive Jack Welch, influential bloggers, emerging thought leaders like "personal branding expert" Dan Schawbel, as well as lesser known independent voices native to Twitter.

"Some still question the professional relevancy of Twitter," said Mr. Harms. "But when you look around and see the quantity and quality of high-profile business professionals actively engaged and sharing their insights on Twitter, you start to understand the enormous potential of this information-rich resource. The good news is that those who question Twitter and decide not to partake in the conversation offer a competitive edge to those who do."

@TheCareer100 will never follow more than 100 people. Moving forward, the list will be updated (new additions will replace existing members) according to popular recommendations submitted to thecareer100@gmail.com. New additions, along with member highlights and retweets, will be announced via the @TheCareer100 Twitter account.

About The Social Executive

The Social Executive (TSE) has a singular mission: help senior executives better utilize technology and social media to grow their networks and create more meaningful professional relationships. Social media advocate Ryon Harms started TSE earlier this year to give back to all the executives in his network that so openly provided contacts, referrals and empathetic support during a recent stint in transition.

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