Essen RFID Enters Into RFID UHF Partnership with Bartronics India

Mumbai, India, May 18, 2009 --(PR.com)-- Essen RFID today announced that it has entered into a partnership agreement with Bartronics, one of India’s largest Bar Code & RFID company. Under the agreed terms & conditions for the partnership, Bartronics shall procure Essen RFID’s UHF integrated reader “XtennaPlus as part of its R&D centre. It shall also feature the UHF integrated reader “XtennaPlusTM” in its RFID product catalog.

Commenting on this development, Essen RFID’s Sr.BD Manager, Shrinivas Shikaripurkar said “We are extremely pleased of entering into a partnership agreement with Bartronics India. We believe that Bartronics is a pioneer in the field of AIDC technologies & this synergistic agreement in the UHF RFID space shall be of tremendous mutual benefit to both the organisations. I am confident that we shall be able to jointly strategise & address large opportunities emanating in the RFID space across sectors in India as well as overseas markets.”

Bartronics Chief Scientific Officer Srinivasa Parasa said “I have personally seen the demo of Essen’s integrated reader Xtenna & am convinced about the technical merits of Xtenna TM over standard RFID readers available in the indigenously developed reader marketplace. This agreement is a win-win proposition for both Bartronics as well as Essen & will go a long way in strengthening the existing synergies between the 2 organizations in the UHF RFID market & will also result in a better solution delivery mechanism for UHF RFID market.”

Essen which launched its RFID device XtennaTM last year in April is an Indian OEM headquartered at Nariman Point, Mumbai & has successfully demonstrated its RFID modules for a) People tracking, b) Asset Tracking, c) Livestock Tracking & d) Document Tracking. The integrated reader cum antenna module “Xtenna has been successfully implemented for Retail, Realty, Defence & Hospitality sectors in India & overseas markets.

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