IDology Inc Approved as Identity and Age Verification Provider for State of Michigan Direct Wine Shipments
Michigan First State to Use Formal Testing Evaluation Process for Selection of Verification Providers.
Atlanta, GA, August 11, 2006 --(PR.com)-- IDology Inc., a leading provider of identity and age verification solutions, today announced that the Michigan State Liquor Control Commission has approved its ExpectID Age as a provider of identity and age verification services for direct wine shipments.
This announcement comes directly after IDology’s news last Thursday to provide identity and age verification to a children’s social networking site.
“Age and identity verification systems face a triple challenge,” said R. Corbin Houchins, distinguished regulatory and antitrust counsel to the wine industry, “First, they must provide online wine sellers with electronic verification equivalent in reliability to a face-to-face transaction. To support e-commerce fully, they must also protect youngsters against the real dangers they encounter online in places like social chat rooms, a task IDology has now taken on, according to last week's news. In addition, the systems must be so robust that they satisfy all regulatory concerns and so convincing that they put to rest even unrealistic fears of access to wine by minors. Hats off to IDology for clearing all three hurdles.”
Using test data, the Michigan State Liquor Control Commission’s screening process of ExpectID Age correctly identified those subjects that were underage and those subjects that were of legal age.
“In obtaining this approval, the State of Michigan put our ExpectID product to the test,” said Raye Croghan, VP of Products at IDology. “Based on our performance, this validates our leadership position in providing age verification.”
“Michigan’s acknowledgement of ExpectID Age speaks to the legitimacy of using age verification in consumer not present transactions both on the Internet and in call centers,” said John Dancu, CEO of IDology. “And because it’s part of our comprehensive ExpectID product suite, businesses can easily take advantage of our knowledge-based multiple choice questions when more in-depth verification is required.”
About R. Corbin Houchins, Attorney at Law
R. Corbin Houchins has worked with liquor regulation issues daily since 1971, as house counsel for E&J Gallo Winery and Olympia Brewing Company and in private practice. He writes extensively on the effects of antitrust law on regulatory systems and maintains a national practice, with clients ranging from “garagiste” wineries to transnational enterprises. To reach him, email CorbinCounsel@comcast.net or call 206-419-6900.
About IDology, Inc.
IDology, Inc (www.idology.com) provides real-time technology solutions that verify an individual’s identity and age while maintaining consumer privacy and building trust through the responsible use of data. Our proprietary product ExpectID™ validates individuals using as little information as name and address. And our industry leading ExpectID Age confirms someone’s age in customer not present environments. Through our patent pending process and advanced technology engine businesses can enable knowledge-based authentication to verify customers without alienating them or being labor intensive on their business. IDology helps its customers drive revenue, reduce costs and prevent fraud. For more information contact info@IDology.com.
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This announcement comes directly after IDology’s news last Thursday to provide identity and age verification to a children’s social networking site.
“Age and identity verification systems face a triple challenge,” said R. Corbin Houchins, distinguished regulatory and antitrust counsel to the wine industry, “First, they must provide online wine sellers with electronic verification equivalent in reliability to a face-to-face transaction. To support e-commerce fully, they must also protect youngsters against the real dangers they encounter online in places like social chat rooms, a task IDology has now taken on, according to last week's news. In addition, the systems must be so robust that they satisfy all regulatory concerns and so convincing that they put to rest even unrealistic fears of access to wine by minors. Hats off to IDology for clearing all three hurdles.”
Using test data, the Michigan State Liquor Control Commission’s screening process of ExpectID Age correctly identified those subjects that were underage and those subjects that were of legal age.
“In obtaining this approval, the State of Michigan put our ExpectID product to the test,” said Raye Croghan, VP of Products at IDology. “Based on our performance, this validates our leadership position in providing age verification.”
“Michigan’s acknowledgement of ExpectID Age speaks to the legitimacy of using age verification in consumer not present transactions both on the Internet and in call centers,” said John Dancu, CEO of IDology. “And because it’s part of our comprehensive ExpectID product suite, businesses can easily take advantage of our knowledge-based multiple choice questions when more in-depth verification is required.”
About R. Corbin Houchins, Attorney at Law
R. Corbin Houchins has worked with liquor regulation issues daily since 1971, as house counsel for E&J Gallo Winery and Olympia Brewing Company and in private practice. He writes extensively on the effects of antitrust law on regulatory systems and maintains a national practice, with clients ranging from “garagiste” wineries to transnational enterprises. To reach him, email CorbinCounsel@comcast.net or call 206-419-6900.
About IDology, Inc.
IDology, Inc (www.idology.com) provides real-time technology solutions that verify an individual’s identity and age while maintaining consumer privacy and building trust through the responsible use of data. Our proprietary product ExpectID™ validates individuals using as little information as name and address. And our industry leading ExpectID Age confirms someone’s age in customer not present environments. Through our patent pending process and advanced technology engine businesses can enable knowledge-based authentication to verify customers without alienating them or being labor intensive on their business. IDology helps its customers drive revenue, reduce costs and prevent fraud. For more information contact info@IDology.com.
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IDology Inc
Jodi Florence
770-984-4642
www.idology.com
Jodi Florence
770-984-4642
www.idology.com
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