MRPP Adds Interactive Services for 123NC.com
Raleigh, NC, June 04, 2009 --(PR.com)-- Sheila Ogle, CEO of Media Research Planning and Placement, Inc. (MRPP) (www.mrppinc.com), a full service media agency, has announced that the company has added interactive services for long-time client 123NC.com, a Web site that provides criminal records and background checks on people in North Carolina. The services are available through MRPP’s new in-house interactive department, which offers strategic planning and research for interactive media through search engine, e-mail, and mobile marketing, display advertising, and promotional tie-ins. MRPP will work with 123NC.com using a mix of traditional services interactive efforts to bring customers to its Web site and reach audiences statewide. For more information about 123NC.com, visit www.123nc.com.
MRPP’s new interactive department will help clients identify and determine which online media services will prove most effective, using tracking and optimization to ensure successful outreach for clients on both a local and national scale. MRPP previously offered interactive services for 10 years through the use of a vendor partnership. This move will allow MRPP to offer interactive media planning, along with traditional media planning, giving their clients a more integrated media mix.
“Working with 123NC.com has been a great experience, and we’re thrilled to expand our capabilities for them,” said Ogle. “We hope to increase their Web site traffic and increase awareness of the important service they offer to citizens of North Carolina.”
About MRPP:
Media Research Planning and Placement Inc. (MRPP) is a full-service media agency. Founded in 1987, MRPP is considered a leading agency in the Triangle area (Raleigh, Durham, Chapel Hill, North Carolina) for managing the complete media process including media market research, media planning and media buying; nationally, regionally and locally. For more information on the agency, please visit www.mrppinc.com.
About 123NC.com:
123NC.com lets users instantly search every criminal record in North Carolina. Corporate and individual users alike can access background checks, employment screening services, private investigation services and more.
Patty Briguglio
MMI Associates, Inc.
(919) 233-6600
patty@mmimarketing.com
PR Firms Raleigh, NC
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MRPP’s new interactive department will help clients identify and determine which online media services will prove most effective, using tracking and optimization to ensure successful outreach for clients on both a local and national scale. MRPP previously offered interactive services for 10 years through the use of a vendor partnership. This move will allow MRPP to offer interactive media planning, along with traditional media planning, giving their clients a more integrated media mix.
“Working with 123NC.com has been a great experience, and we’re thrilled to expand our capabilities for them,” said Ogle. “We hope to increase their Web site traffic and increase awareness of the important service they offer to citizens of North Carolina.”
About MRPP:
Media Research Planning and Placement Inc. (MRPP) is a full-service media agency. Founded in 1987, MRPP is considered a leading agency in the Triangle area (Raleigh, Durham, Chapel Hill, North Carolina) for managing the complete media process including media market research, media planning and media buying; nationally, regionally and locally. For more information on the agency, please visit www.mrppinc.com.
About 123NC.com:
123NC.com lets users instantly search every criminal record in North Carolina. Corporate and individual users alike can access background checks, employment screening services, private investigation services and more.
Patty Briguglio
MMI Associates, Inc.
(919) 233-6600
patty@mmimarketing.com
PR Firms Raleigh, NC
###
Contact
Media Research Planning and Placement, Inc.
Patty Briguglio
(919) 233-6600
Patty Briguglio
(919) 233-6600
Contact
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