WinningStance Enters Medical Device and Capital Equipment Markets
WinningStance, known for its reputation delivering successful demonstration techniques, is expanding into a new market.
Atlanta, GA, June 13, 2009 --(PR.com)-- WinningStance announces its expansion into the medical device and capital equipment markets. “It’s the next logical step” says WinningStance CEO, Ron Kendig. “Over the last two years we have proven our ability to provide capital equipment companies with a winning approach for their presentations and demonstrations.”
WinningStance, in partnership with 2WIN!® Global, has re-engineered the proven Demo2WIN!® Workshop series for the capital equipment market. Mariana Ciaburri, WinningStance COO, points out that: “Our extensive market research and successful pilot workshops confirm that the techniques and methodology are both transferrable and crucial for the capital equipment and medical devices markets”.
WinningStance has been offering the entire 2WIN!® Global portfolio of products and services to the graphic communications equipment sector “For the last two years WinningStance has successfully deployed our techniques and methodology to capital equipment companies” said Bob Riefstahl, CEO of 2WIN!® Global and author of the book “Demonstrating to WIN!”. “WinningStance’s ability to take our successful programs, which were initially developed for the enterprise software market, and customize them for capital equipment companies has been a big success for both our organizations.” WinningStance’s most recent expansion means medical equipment manufactures and distributors will now have access to a proven set of techniques and fundamentals which will enable them to differentiate themselves their competitors, shorten sales cycle and, most importantly, increase revenues.
About WinningStance
WinningStance enables equipment and service companies to communicate complex products and services to their prospects and customers in a simple and concise manner. This style of communication improves customer/prospect acceptance, resulting in reduced sales cycles and increased win ratios.
About 2WIN! Global
Since 2001 2WIN!® Global has been helping marquee companies around the world win more business. We provide innovative, customized training services that help sales, pre-sales, and services teams differentiate complex solutions during their customer /prospect facing events.
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WinningStance, in partnership with 2WIN!® Global, has re-engineered the proven Demo2WIN!® Workshop series for the capital equipment market. Mariana Ciaburri, WinningStance COO, points out that: “Our extensive market research and successful pilot workshops confirm that the techniques and methodology are both transferrable and crucial for the capital equipment and medical devices markets”.
WinningStance has been offering the entire 2WIN!® Global portfolio of products and services to the graphic communications equipment sector “For the last two years WinningStance has successfully deployed our techniques and methodology to capital equipment companies” said Bob Riefstahl, CEO of 2WIN!® Global and author of the book “Demonstrating to WIN!”. “WinningStance’s ability to take our successful programs, which were initially developed for the enterprise software market, and customize them for capital equipment companies has been a big success for both our organizations.” WinningStance’s most recent expansion means medical equipment manufactures and distributors will now have access to a proven set of techniques and fundamentals which will enable them to differentiate themselves their competitors, shorten sales cycle and, most importantly, increase revenues.
About WinningStance
WinningStance enables equipment and service companies to communicate complex products and services to their prospects and customers in a simple and concise manner. This style of communication improves customer/prospect acceptance, resulting in reduced sales cycles and increased win ratios.
About 2WIN! Global
Since 2001 2WIN!® Global has been helping marquee companies around the world win more business. We provide innovative, customized training services that help sales, pre-sales, and services teams differentiate complex solutions during their customer /prospect facing events.
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Contact
WinningStance
Mariana Ciaburri
770-552-2248
www.winningstance.com
Mariana Ciaburri
770-552-2248
www.winningstance.com
Contact
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