Dodge Communications Signs Two Healthcare IT Clients
Healthcare agency will provide PR services to Greatwater Software and Halfpenny Technologies.
Atlanta, GA, June 19, 2009 --(PR.com)-- Dodge Communications, a leading PR and marketing agency specializing in the healthcare industry, today announced that it has added Greatwater Software and Halfpenny Technologies to its client list.
Greatwater Software is an IT solutions provider focused on developing and deploying self-service products for the healthcare industry. The company provides a venue for payors, providers and pharmaceutical companies to engage patients at the point of care, streamlining practice workflow and enhancing the patient experience. Dodge Communications will create a public relations program geared toward building awareness of Greatwater Software and increasing media visibility through a unique combination of tactics, including the development of a social media presence.
“Dodge Communications has made a name for itself by being one of the top PR firms in the healthcare industry,” said Don Shaver, CEO of Greatwater Software. “We are certain that their media relations background and their experience with social media networks will help us to reach our goal of improving our market share.”
Halfpenny Technologies is a health information exchange company that enables interoperability between physician electronic medical records and hospitals, laboratories and other ancillary service providers. The company delivers clinical data integration and connectivity solutions that enable hospitals and laboratories to receive, process and respond to physician-initiated requests for ancillary services, such as the clinical laboratory. Dodge Communications will develop a comprehensive public relations program for Halfpenny Technologies that includes media relations, PR writing, speaking engagements and message development.
“As Halfpenny Technologies continues to expand its reach in the healthcare market, we needed a firm that understands the complex healthcare sector and that could help us to better reach our key stakeholders,” said Jerry Baker, CEO of Halfpenny Technologies. “We have been impressed by how knowledgeable Dodge is in the healthcare industry and how quickly they demonstrate results.”
“We are always excited to welcome new clients to Dodge,” said Brad Dodge, president of Dodge Communications. “Both of these companies understand the need for public relations strategies to strengthen their brand awareness and market position, and we are thrilled to work with each company to achieve their goals.”
About Dodge Communications
Dodge Communications provides PR and marketing communications programs for the healthcare industry designed to establish credibility, generate awareness and increase sales. An Atlanta-based firm with clients worldwide, Dodge works with companies that develop and sell healthcare products and services to physicians, hospitals, payers, consumers, other vendors and government entities. For more information, visit www.dodgecommunications.com.
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Greatwater Software is an IT solutions provider focused on developing and deploying self-service products for the healthcare industry. The company provides a venue for payors, providers and pharmaceutical companies to engage patients at the point of care, streamlining practice workflow and enhancing the patient experience. Dodge Communications will create a public relations program geared toward building awareness of Greatwater Software and increasing media visibility through a unique combination of tactics, including the development of a social media presence.
“Dodge Communications has made a name for itself by being one of the top PR firms in the healthcare industry,” said Don Shaver, CEO of Greatwater Software. “We are certain that their media relations background and their experience with social media networks will help us to reach our goal of improving our market share.”
Halfpenny Technologies is a health information exchange company that enables interoperability between physician electronic medical records and hospitals, laboratories and other ancillary service providers. The company delivers clinical data integration and connectivity solutions that enable hospitals and laboratories to receive, process and respond to physician-initiated requests for ancillary services, such as the clinical laboratory. Dodge Communications will develop a comprehensive public relations program for Halfpenny Technologies that includes media relations, PR writing, speaking engagements and message development.
“As Halfpenny Technologies continues to expand its reach in the healthcare market, we needed a firm that understands the complex healthcare sector and that could help us to better reach our key stakeholders,” said Jerry Baker, CEO of Halfpenny Technologies. “We have been impressed by how knowledgeable Dodge is in the healthcare industry and how quickly they demonstrate results.”
“We are always excited to welcome new clients to Dodge,” said Brad Dodge, president of Dodge Communications. “Both of these companies understand the need for public relations strategies to strengthen their brand awareness and market position, and we are thrilled to work with each company to achieve their goals.”
About Dodge Communications
Dodge Communications provides PR and marketing communications programs for the healthcare industry designed to establish credibility, generate awareness and increase sales. An Atlanta-based firm with clients worldwide, Dodge works with companies that develop and sell healthcare products and services to physicians, hospitals, payers, consumers, other vendors and government entities. For more information, visit www.dodgecommunications.com.
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Contact
Dodge Communications
Megan Harrison
770-576-2560
www.dodgecommunicaitons.com
Megan Harrison
770-576-2560
www.dodgecommunicaitons.com
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