Local Business Marketing Announces Service to Help Local Business Website Owners Claim Their Share of the 80% of People That Search Online Before Making a Purchase
Local Business Marketing now offers a service for local business owners who seek an efficient way to get top search engine ranking for their website and the opportunity to attract new visitors.
Duncansville, PA, July 05, 2009 --(PR.com)-- Vicki Zerbee has announced her Local Business Marketing service that includes website optimization and search engine optimization that will deliver better search results and more daily visitors. Zerbee states, “Owning a website will not bring visitors or produce business. There are specific ways to help the local business be found by the people searching for their product or service online.”
Keyword research is vital for successful internet marketing. People search for business information online more than offline today. They search for the product or service the company represents, and for problems, solutions, or benefits. “Most websites are not optimized for the product or service, and many are not geo-targeted for the local business area. That makes it hard to be found online where there are thousands of websites competing for top positions,” Zerbee points out.
The website itself needs evaluated for search engine friendly elements. In order to rank well for local searches that people initiate every day, there are at least five things that can be quickly checked and corrected. Many local business websites lack basic internet marketing requirements of search engines like Google. A few adjustments can mean almost instant traffic.
Link building is a definite requirement for website marketing. Zerbee states, “Most local business owners are not familiar with the most beneficial ways to build links to their website. We have a unique link building process that establishes quality links that search engines respect and reward. ”
In the past, when internet marketing was very new, and procedures that would deliver results were vague, there were marketers who charged high fees every month and produced almost no results for website owners. “That hurt the online marketing industry to some extent. But that was then. Website marketing has come a long way because we are now able to deliver value and measurable results. An internet marketing plan can be detailed for the business owner so that he or she will purchase services with confidence and knowledge of the work performed. Prices are now more affordable and the returns are better. Plus we can track everything,” Zerbee informs.
Internet marketing is complex and very different from offline marketing. It changes rapidly, making it necessary for online marketers to stay plugged in to the industry and what is working successfully at the time. Social media, social marketing, and social networking are all currently dominating the internet and providing fantastic results in finding new prospects for businesses.
Zerbee is quick to note, “There is much more to marketing a website than social media alone. Ongoing internet marketing methods like website optimization, link building, keyword research, blogs, content syndication, videos, podcasts, email marketing, autoresponders, classified and ppc ads, press releases, and article writing can be implemented in order to build the authority and presence of the website.”
Businesses can hire a full time or part time employee, though that is not always in the company budget. It is also hard to find a qualified social marketer, and to manage the position. Individual work can be outsourced on a per-piece basis. This can end up costing more money, and requires time trying to find and manage reputable workers over and over again.
Zerbee affirms, “Our Local Business Marketing service provides the best of both worlds. Our team works with the individual business, implementing one online marketing service after another for the company website, helping their brand become the authority online. We also help get the business ranked for the service or product they provide so that they can grow their business. There is not another employee to manage, and the daily functions of the business are not interrupted because the business owner is pulled away on marketing tasks.”
To learn more about Zerbee’s local business website marketing services, visit http://www.peoplesearcha2z.com/LocalBusinessMarketing.html.
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Keyword research is vital for successful internet marketing. People search for business information online more than offline today. They search for the product or service the company represents, and for problems, solutions, or benefits. “Most websites are not optimized for the product or service, and many are not geo-targeted for the local business area. That makes it hard to be found online where there are thousands of websites competing for top positions,” Zerbee points out.
The website itself needs evaluated for search engine friendly elements. In order to rank well for local searches that people initiate every day, there are at least five things that can be quickly checked and corrected. Many local business websites lack basic internet marketing requirements of search engines like Google. A few adjustments can mean almost instant traffic.
Link building is a definite requirement for website marketing. Zerbee states, “Most local business owners are not familiar with the most beneficial ways to build links to their website. We have a unique link building process that establishes quality links that search engines respect and reward. ”
In the past, when internet marketing was very new, and procedures that would deliver results were vague, there were marketers who charged high fees every month and produced almost no results for website owners. “That hurt the online marketing industry to some extent. But that was then. Website marketing has come a long way because we are now able to deliver value and measurable results. An internet marketing plan can be detailed for the business owner so that he or she will purchase services with confidence and knowledge of the work performed. Prices are now more affordable and the returns are better. Plus we can track everything,” Zerbee informs.
Internet marketing is complex and very different from offline marketing. It changes rapidly, making it necessary for online marketers to stay plugged in to the industry and what is working successfully at the time. Social media, social marketing, and social networking are all currently dominating the internet and providing fantastic results in finding new prospects for businesses.
Zerbee is quick to note, “There is much more to marketing a website than social media alone. Ongoing internet marketing methods like website optimization, link building, keyword research, blogs, content syndication, videos, podcasts, email marketing, autoresponders, classified and ppc ads, press releases, and article writing can be implemented in order to build the authority and presence of the website.”
Businesses can hire a full time or part time employee, though that is not always in the company budget. It is also hard to find a qualified social marketer, and to manage the position. Individual work can be outsourced on a per-piece basis. This can end up costing more money, and requires time trying to find and manage reputable workers over and over again.
Zerbee affirms, “Our Local Business Marketing service provides the best of both worlds. Our team works with the individual business, implementing one online marketing service after another for the company website, helping their brand become the authority online. We also help get the business ranked for the service or product they provide so that they can grow their business. There is not another employee to manage, and the daily functions of the business are not interrupted because the business owner is pulled away on marketing tasks.”
To learn more about Zerbee’s local business website marketing services, visit http://www.peoplesearcha2z.com/LocalBusinessMarketing.html.
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Contact
Local Business Marketing
Vicki Zerbee
814-931-8041
peoplesearcha2z.com/LocalBusinessMarketing.html
505 Elm Lane
Duncansville, PA 16635
Vicki Zerbee
814-931-8041
peoplesearcha2z.com/LocalBusinessMarketing.html
505 Elm Lane
Duncansville, PA 16635
Contact
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