ICS AutoNetSM Launches: Cash for Clunkers Prospect List

Auto Manufacturers, Auto Dealers and Dealer Associations Connect with Prospects Owning Vehicles Between Model Years 1995 and 2002.

Lansing, MI, July 09, 2009 --(PR.com)-- Auto manufacturers, dealers and dealer associations can now proactively market the “Cash for Clunkers” program to targeted consumers using ICS Marketing Support Services’ (ICS) new “Cash for Clunkers” prospect list.

Through ICS AutoNet’s self-reported data, the list allows dealers access to auto ownership and leasing information that State DMVs can no longer provide. Furthermore, this data file was specifically designed to target consumers who may qualify for the “Cash for Clunkers” bill.

ICS enables auto marketers to connect with owners of vehicles with targeted makes, models and vehicle years between 1995 and 2002 within a specified radius (for example, within a certain distance of a dealership or in a targeted region for a precise marketing push).

The list is derived from a comprehensive master file that is compiled from multiple Shelby-compliant sources and offers more than 100 million records. Each month, a million fresh records are added to the data file – making it an effective marketing tool for one-time promotions or ongoing campaigns.

ICS AutoNet’s self-reported data file has been successfully applied in automotive marketing, consumer marketing and service-related programs. Following is an overview of available selects:

- Make and Model
- Vehicle Year Between 1995 and 2002
- Odometer
- Postal, email and telephone
- Owner demographics and lifestyle (age, income and geography)

List pricing starts at $115 / M. Please note that make, model, vehicle year and geography are included at no extra charge. A complete data card is available at http://lists.nextmark.com/market?page=order/online/datacard&id=267761 as well as attached to this news release for more information.

About ICS AutoNetSM
ICS AutoNet provides targeted postal and email list strategies - and full marketing fulfillment services - from the top Auto and Auto-related properties. We offer unsurpassed automotive experience and resources. Experience why ICS has been recognized as an Inc 5000 fastest growing company for three years in a row.

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ICS Marketing Support Services
Steve Willnus
517-394-1890
www.icshq.com
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