SQM and North Americans Count Sheep Rather Than Bugs

Toronto, Canada, July 14, 2009 --(PR.com)-- Most people prefer to count sheep in bed, not bugs. In a recent survey of 2,000 North Americans, 40% of the people said a bed and pillows were items in hotel rooms that they cannot live without. More specifically, it’s a clean, comfortable, and bug-free bed that’s needed.

In second place, 15% of people cannot live without a TV. Whether it’s the news, movies, local television, or late-night entertainment, the TV is definitely one of the necessities for North American travelers.

Tied for third place are the hairdryer and Internet access. A hairdryer may be used to dry and style beautiful hair, but the Internet may be used for just about everything. Travel information, stock market news, tips for hair styling or step-by-step instructions for exterminating bed bugs; who knows? These may come in handy when traveling.

Sensors Quality Management Inc. (SQM) is a Toronto based supplier of Quality / Service Assurance and Market Research, services. Although the main focus of the business is Mystery Shopping Programs, SQM offers its world-wide clientele a variety of other services, including: field merchandising, online comment cards, internal audit software, and integrated customer feedback programs.

For additional information, please contact:
Mr. David Lipton
Sensors Quality Management Inc.
895 Don Mills Road
Suite 400, Tower 2
Toronto, ON M3C 1W3
Phone: 416-444-4491
Fax: 416-444-2422
Website: www.sqm.ca
E-mail: davidL@sqm.ca

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