NEOSYS Launches Recession-Friendly Advertising Agency Software in Singapore

NEOSYS Software launched its cutting-edge advertising agency software solutions in Singapore with the appointment of xEdge Consultancy Pte Ltd as its distributor for the country. NEOSYS offers three integrated modules – Media Buying & Selling, Job Costing & Billing and Accounting & Finance – to automate and speed up the various operations of an advertising agency.

Singapore, Singapore, July 22, 2009 --(PR.com)-- NEOSYS Software launched its cutting-edge advertising agency software solutions in Singapore with the appointment of xEdge Consultancy Pte Ltd as its distributor for the country. Some of the world’s top agency networks that use NEOSYS solutions include Bates, DDB, TBWA, Initiative Media, EuroRSCG, MPG and Percept-Hakuhodo.

NEOSYS offers three integrated modules – Media Buying & Selling, Job Costing & Billing and Accounting & Finance – to automate and speed up the various operations of an advertising agency. The web-based feature of NEOSYS means that agency executives can log in and use the system from any part of the world, never losing track of their projects no matter where they are.

While most advertising agencies would benefit from automating and integrating their operations, buying and setting up a company-wide software system has so far meant being set back by thousands of dollars. “Our software eliminates the cost barrier since it is intelligently priced per user, costing a fraction of competitive software only large agencies with generous IT budgets have so far been able to afford,” says Ashwin Fernandes, Sales & Support Manager for NEOSYS in the Asia Pacific region. NEOSYS has designed a business model wherein agencies only have to pay a monthly fee calculated on their scale of use, not a large upfront payment just to acquire the system.

“In recessionary times like these when agencies are working harder then ever to save resources, NEOSYS helps us increase efficiency by automating and integrating routine agency tasks at an affordable cost spread over many years,” says Vivek Narayan, Regional Finance Director of Initiative Media Middle East & North Africa, a part of IPG Group. The same views are echoed by Chogyal Tshering La, General Manager of Nebula FZ LLC & Altovista IFX in Dubai who adds, “This solution helps us focus on the core area of our business – i.e. our clients, by saving us a lot of administrative time on our MIS and has increased staff efficiency”.

“NEOSYS provides a complete solution at an economical cost. This gives even the smallest of the agencies the ability to acquire a world class system”, says Julia Yeong, Managing Director of xEdge Consultancy Pte Ltd, Singapore. While small agencies benefit lower cost due to less users, large agencies with hundreds of transactions save valuable time and resources when large amounts of data and work flows through an integrated, robust system.

NEOSYS has over 25 years experience in advertising agency solutions and has worked closely with advertising agencies to understand how various departments work. Its suite of products encompasses inputs from various world class agencies and strives to provide maximum productivity and efficiency to staff, while reassuring the management of powerful reporting tools and control mechanisms.

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