Mallorca – with More Charm(e) than Ever

Calvia, Spain, August 30, 2006 --(PR.com)-- The recent launch of MallorcaCharme – dedicated to the promotion of hotels and fincas with charm on the island of Mallorca - looks set to play an important role when it comes to accommodation out of the ordinary and for the more discerning travellers to Europe’s favourite holiday destination. 

Born out of the rising demand for accommodation away from the traditional sun & sea resorts on the largest of the Balearic islands, and with its founders themselves based on the island since over a decade, the company specialises in the "real" and authentic Mallorca as well as neighbouring Ibiza and Menorca.

In it’s portfolio, MallorcaCharme counts Small Luxury Hotels and Rural Hotels as well as Fincas and private villas, with its focus primarily on B2B travel partners such as tour operators, travel agencies, Group and MICE organisers, etc. 

Co-founder Carina Ahlinder emphasises that "Through a strong strategic alliance with a number of well established local companies, we are able to meet any client requirement – from holiday packages and Golf (including the organisation of private tournaments) to Conference & Incentive arrangements."

The main objective of MallorcaCharme is that of assisting tourism firms from all over Europe in their search for interesting and attractive products and packages to offer the final consumer. Although the focal point is on accommodation, other areas covered include leisure activities for individuals and groups alike, ground handling solutions such as transport, excursions, restaurant visits, chauffeur driven limousines or rental cars from the more economic options to top of the range luxury cars, chartering of sail and motor yachts, private jets, etc.

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