Good Cook and SmileyBooks Partner for America I AM Pass It Down Cookbook Contest

Rancho Cucamonga, CA, July 27, 2009 --(PR.com)-- Good Cook, America’s #1 Choice for Kitchenware, has teamed up with award-winning broadcaster Tavis Smiley in a national call for recipe submissions for the America I AM Pass It Down Cookbook, edited by Chef Jeff Henderson. The volume will feature 150 soul-filled recipes from contributors throughout the country and was inspired by America I AM: The African American Imprint, a four-year traveling museum exhibit that celebrates four centuries of African American culture.

Good Cook, the kitchenware brand of Bradshaw International, located in Rancho Cucamonga, California, will showcase the America I AM Pass It Down Cookbook on its new social networking site, www.PassItDownCookbook.com. “We are delighted to collaborate on this project. Our online social networking initiative not only allows members to participate in the America I AM Pass It Down Cookbook contest, it also offers new ways to preserve and share family recipes and stories within an exciting social community,” says Good Cook Website Manager, Carla Gonzales.

The America I AM Pass It Down Cookbook, to be published by SmileyBooks in Spring 2010, will reach out to Americans everywhere through its soul-filled recipe contest. Participants are invited to submit cherished family recipes and a brief accompanying family food imprint story until September 31, 2009. “We’re so thrilled to be collecting recipes on our website that we’re offering gift baskets loaded with Good Cook gadgets to the first 100 entries,” says Tom Barber, VP of Product Development. Contest submission details and the Pass It Down Cookbook information can be found at www.PassItDownCookbook.com.

Renowned Chef Jeff Henderson, host of the Food Network’s The Chef Jeff Project, will be collecting recipes on the road this summer, inspiring good cooks everywhere to share their favorite family recipes. “You don’t even have to be the best cook in your family to enter the Pass It Down Cookbook contest,” says Henderson. “And that’s the beauty of it. All you need is a delicious recipe and a memorable family food story. We’re looking for traditional southern cooking and soul-inspired recipes from the heart.”

“At Good Cook, we pride ourselves on being the trusted #1 brand consumers turn to when preparing their meals,” says Barber. “The opportunity to partner with Tavis Smiley and Chef Jeff—both known for their commitment to excellence and community—made the America I AM Pass It Down Cookbook partnership a natural for us. We’re looking forward to a spirited contest and some great cooking and eating.”

Bradshaw International headquartered in Rancho Cucamonga, CA, markets a wide assortment of kitchen tools, gadgets, bakeware, cookware, food storage and tabletop products. Marketed under the Good Cook brand name, Bradshaw maintains the number one market share for kitchenware in grocery stores, currently distributing in more than 35,000 retail store outlets in North America, New Zealand and Australia. For more information about Good Cook®, its products and to find Good Cook retailers, consumers may visit goodcook.com.

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