Opportunity for Real Estate Agents to Learn More About Internet Marketing to Help Build Their Business

Las Vegas real estate marketing company develops courses to help real estate agents learn how to keep up with the competition through Internet marketing.

Las Vegas, NV, August 11, 2009 --(PR.com)-- In the face of a shrinking economy, real estate agents are discovering that sales generated through traditional marketing strategies such as print advertising and direct mail are on the decline.

Home buyers are researching homes and communities online before ever contacting an agent. And, once they contact an agent the turnaround time expectation for an answer regarding a property has changed from 24 hours to 15 minutes before they move on to find an agent who will respond to their questions.

According to the California Association of REALTORS® when comparing 2007 to 2008, the Internet as a resource to find an agent went from 6% to 33% - that’s an increase of 27% in one year.

The Internet has proven itself to be a powerful tool to disseminate information regarding properties and the agent’s business.

Billie Hillier of Practical Real Estate Marketing states “The Internet has changed the way clients find their way to real estate agents. Traditional marketing methods such as print advertising, mailing postcards to databases and neighborhoods and other “traditional marketing methods” are on the decline compared to leads generated through Internet marketing which are dramatically increasing. Also, because the Internet gives the user an “immediate answer” to most questions, their expectations to receive a reply from an agent allows the agent very little time to reply before the potential client moves on to another real estate agent.”

Some real estate agents are not as Internet savvy as other agents so the struggle to keep up is difficult. Practical Real Estate Marketing has created a series of marketing workshops to help agents learn more about Internet marketing and how to effectively implement it into their marketing plan. “A lot of courses tell you what’s out there without showing you how to properly execute these efforts. With search engine optimization, you can actually hurt your rankings instead of improve them if there isn’t proper planning and execution.” states Ms. Hillier. For more information about the real estate marketing workshops, visit http://practicalrealestatemarketing.com/prem/events for more information.

About Practical Real Estate Marketing
Launched in July 2008, Practical Real Estate Marketing specializes in working with agents to build marketing plans to promote their business and listings. They help agents to determine the best marketing method that fits their time and budget and how to implement these methods. Also, PREM is a full service real estate marketing company who can execute all the marketing plans for agents who wish to outsource their marketing. For more information about Practical Real Estate Marketing or Billie Hillier, visit http://www.PracticalRealEstateMarketing.com.

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Practical Real Estate Marketing
Billie Hillier
702-427-7002
www.PracticalRealEstateMarketing.com
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