Latest ViziSense Data Shows Gaadi.com as No. 2 Indian Automobile Portal

Delhi, DC, August 14, 2009 --(PR.com)-- Gaadi.com has reached the No. 2 Auto Portal spot according to traffic and demographic measurement tool Vizisense. ViziSense data for the month of July, shows Carwale.com, the leading Indian auto portal at 400,000 uniques per month, and Gaadi.com at 182,000 uniques per month. Team-BHP.com, an automobile forum only site, is above Gaadi.com in unique visitors, but is not competing in the same category as CarWale.com and Gaadi.com (Auto portal category).

Gaadi.com innovation on content, a differentiated used car platform, and superior search technology has put it ahead of it's competitors. "We are seeing great increase in our traffic week on week. By the end of 2009, we should be able to scale the 400,000 uniques mark, increasing the distance between us and the others below us, which would be a good achievement for us in the short span of one year.", Vivek Pahwa, CEO Accentium Web Pvt Ltd (Parent company of Gaadi Web Pvt Ltd, which owns Gaadi.com) said.

"All Auto Portals have a good amount of content relating to new cars, prices, used car listings, reviews, news, discussions etc. The challenge is not only to have up to date content across these verticals, but also to integrate it seamlessly to the person visiting such a site. This is the incremental innovation Gaadi.com is providing to it's users, and hence seeing good growth in traffic."

ViziSense is owned by Komli, and is gaining popularity as an alternative to ComScore for Audience measurement in the Indian Internet market.

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