Sitara Collections Launches Its Line of Distinctive, Handcrafted Jewelry from India—and Offers a Feel-Good Way to Shop
Stamford, CT, August 20, 2009 --(PR.com)-- Tired of the same old look when it comes to jewelry? Sitara Collections provides a shot of color and instant panache to any jewelry wardrobe with its handcrafted, high-quality pieces that are imported straight from artisans in India and Bali.
Sitara Collections founder Linda Singh fell in love with the gorgeous, exotic jewelry and baby-soft Pashminas she found during several trips to her husband’s ancestral home in India. “I had never seen anything so beautiful,” she says. “The jewelry is classic and timeless, and yet very fashion forward. I couldn’t get enough of the jewelry and clothing when I visited, and I knew other women would love the deliciously different pieces too.”
With the recent launch of www.sitaracollections.com, Singh has developed a business model that honors the skilled artisans who produce the jewelry and Pashminas, as well as made the line affordable to customers. “The jewelry is very reasonably priced because there’s no middle man. The artisans, too, are getting paid a very fair price for their work, and they enjoy a higher level of profit.”
The win-win for the artisans and the purchaser isn’t the only reason customers should feel good about buying from Sitara Collections, however. “With every purchase, consumers are making a difference in someone’s life,” Singh explains. “We give a portion of the proceeds to a school in India that teaches children English. This is a school that my husband, Vinay, founded in the village where his father was born and raised. We originally expected 15 to 20 children to enroll, but the school’s success has astounded us; 75 children now attend.”
With hundreds of one-of-a-kind items on the Sitara Collections site, deciding on which pieces to purchase can be difficult. Below are some of Singh’s favorites—all with unbelievable price tags:
· Amethyst and Pearl Earrings with Lattice, $25. These delicate earrings showcase an intricate lattice design in sterling silver and feature luminous pearls and striking purple amethysts.
· Faceted Gemstone Multi-Color Bracelet, $80. Peridot, green onyx, garnet, and smoky quartz are set in sterling silver, creating a versatile and sophisticated bracelet that can be dressed up or down.
· Black Onyx Pendant On 18" Sterling Silver Chain, $40. A series of dramatic black onyx stones are arranged into an intriguing diamond-shaped pendant that dangles from a dazzling sterling silver chain.
· Fine Faceted Rose Quartz Teardrop Ring, $40. This sterling silver ring features a large rose quartz stone crafted into a teardrop shape that catches the light, thanks to the multiple facets. The gorgeous soft pink color and the striking size of the quartz make this ring a statement piece.
Chic designs, fabulous prices, and an opportunity to help underprivileged children—why shop anywhere but Sitara Collections?
About Sitara Collections
Sitara Collections was founded in 2007 by Linda Singh after several trips to India exposed her to the beautiful jewelry and clothing created in the country. The lines at www.sitaracollections.com include handcrafted 92.5 sterling silver and 18K gold jewelry made by artisans in India, as well as Pashmina shawls from the Kasmir and Kullu regions, where the work is still produced by hand. The line is also sold in select jewelry stores. As a measure of her respect for the artisans and the country itself, Singh donates a portion of the proceeds to a school in India founded by her husband, Vinay. For more information, visit the Sitara Collections web site at www.sitaracollections.com.
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Sitara Collections founder Linda Singh fell in love with the gorgeous, exotic jewelry and baby-soft Pashminas she found during several trips to her husband’s ancestral home in India. “I had never seen anything so beautiful,” she says. “The jewelry is classic and timeless, and yet very fashion forward. I couldn’t get enough of the jewelry and clothing when I visited, and I knew other women would love the deliciously different pieces too.”
With the recent launch of www.sitaracollections.com, Singh has developed a business model that honors the skilled artisans who produce the jewelry and Pashminas, as well as made the line affordable to customers. “The jewelry is very reasonably priced because there’s no middle man. The artisans, too, are getting paid a very fair price for their work, and they enjoy a higher level of profit.”
The win-win for the artisans and the purchaser isn’t the only reason customers should feel good about buying from Sitara Collections, however. “With every purchase, consumers are making a difference in someone’s life,” Singh explains. “We give a portion of the proceeds to a school in India that teaches children English. This is a school that my husband, Vinay, founded in the village where his father was born and raised. We originally expected 15 to 20 children to enroll, but the school’s success has astounded us; 75 children now attend.”
With hundreds of one-of-a-kind items on the Sitara Collections site, deciding on which pieces to purchase can be difficult. Below are some of Singh’s favorites—all with unbelievable price tags:
· Amethyst and Pearl Earrings with Lattice, $25. These delicate earrings showcase an intricate lattice design in sterling silver and feature luminous pearls and striking purple amethysts.
· Faceted Gemstone Multi-Color Bracelet, $80. Peridot, green onyx, garnet, and smoky quartz are set in sterling silver, creating a versatile and sophisticated bracelet that can be dressed up or down.
· Black Onyx Pendant On 18" Sterling Silver Chain, $40. A series of dramatic black onyx stones are arranged into an intriguing diamond-shaped pendant that dangles from a dazzling sterling silver chain.
· Fine Faceted Rose Quartz Teardrop Ring, $40. This sterling silver ring features a large rose quartz stone crafted into a teardrop shape that catches the light, thanks to the multiple facets. The gorgeous soft pink color and the striking size of the quartz make this ring a statement piece.
Chic designs, fabulous prices, and an opportunity to help underprivileged children—why shop anywhere but Sitara Collections?
About Sitara Collections
Sitara Collections was founded in 2007 by Linda Singh after several trips to India exposed her to the beautiful jewelry and clothing created in the country. The lines at www.sitaracollections.com include handcrafted 92.5 sterling silver and 18K gold jewelry made by artisans in India, as well as Pashmina shawls from the Kasmir and Kullu regions, where the work is still produced by hand. The line is also sold in select jewelry stores. As a measure of her respect for the artisans and the country itself, Singh donates a portion of the proceeds to a school in India founded by her husband, Vinay. For more information, visit the Sitara Collections web site at www.sitaracollections.com.
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Contact
Sitara Collections
Linda Singh
888-203-3110
www.sitaracollections.com
Linda Singh
888-203-3110
www.sitaracollections.com
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