Caro Marketing Announces Simply Stylist Event for Fashion and Influential Stylists

First "Pop-up" PR Showroom Created for Fashion Industry Professionals in Los Angeles

Los Angeles, CA, September 10, 2009 --(PR.com)-- Caro Marketing, a Los Angeles-based fashion marketing and public relations agency, announces its third annual fashion networking and showcase event, Simply Stylist. Simply Stylist, the first private “Pop-up PR Showroom” to showcase designers to today’s leading fashion industry stylists, celebrities and media, will be held on October 14th and 15th, 2009 at Siren Orange Studios located in Los Angeles’ media district. Simply Stylist features the best of emerging and established brands from all over the world and invites Hollywood’s finest style cultivators to preview the upcoming collections. For the stylist, Simply Stylist is an opportunity to discover new style trends and receive full service beauty and spa treatments.

The fashion industry continues to re-invent and discover unique ways to reach its customers. Caro Marketing created the Simply Stylist experience in 2005 to honor the behind-the-scenes stylists who set fashion trends that eventually find their way to the top fashion retailers. Driven to seek alternative PR strategies, fashion brands embrace Simply Stylist because it provides them with direct access to a wide variety of coveted industry contacts and Hollywood stars. Caro Marketing President, Caroline Rothwell says, “Simply Stylist is an immeasurable cost-benefit value for those seeking to personally connect to the inside fashion track, secure new business relationships, and gain valuable press coverage in Los Angeles.”

Since launching TOMS Shoes in 2005, Caro Marketing has been a supporter of the brand’s humanitarian efforts, global influence, and fashion innovation. For 2009, Caro Marketing has chosen TOMS Shoes to be the title charity sponsor for Simply Stylist. TOMS shoes will showcase their 2010 collection and guests will have the opportunity to create custom shoes. Proceeds will go to children in impoverished areas across the globe.

TheLookBook.com, fashion’s leading online database, is Simply Stylist’s co-host. Founded by PR veteran Kristen Calavas and past InStyle editor Rhonda Richford, offers a cutting edge website that includes a comprehensive list of over 3,000 current fashion and accessory PR contacts and updated stylist agency information. TheLookBook.com Blog will feature onsite trends from the Simply Stylist event. Calavas says, “Online media and star power are vital to promoting fashion today, and this has given increased leverage to those of us working in fashion in Los Angeles.”

Simply Stylist brings fashion, celebrity, and charity together in a “Pop-up PR Showroom” experience for what is anticipated to be the biggest Simply Stylist event to date.

About Caro Marketing: Founded in 2004, Caro Marketing is an accredited fashion and lifestyle marketing agency based in Los Angeles. Founder/President Caroline Rothwell has been featured in Brandweek and 944 Magazine for industry achievements in fashion branding and marketing. The company provides brand marketing and communications services: public relations; organization of special events; editorial and celebrity outreach; image campaign production; website design. Past productions include events for T-Mobile, General Motors, Microsoft, Ritz Carlton and IMG Fashion Week. www.caromarketing.com

About Simply Stylist: A Caro Marketing event, Simply Stylist is a distinctive fashion event production that connects talented designers with influential stylists who are responsible for establishing the latest trends in fashion on the red carpet and in the media. www.simplystylist.com.

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Simply Stylist
Sarah Pollack
323-781-2276
www.simplystylist.com
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