PR and Marketing Company, True Virtual Communications, Announces Its Germany-to-U.S Product Launch Program to Help German Businesses Enter the American Market

Silicon Valley, CA, September 24, 2009 --(PR.com)-- True Virtual Communications (TVC), a German-American Marketing and Public Relations (PR) agency, offers German-based businesses a step-by-step process to introduce their products or services into the U.S. market. TVC offers companies a free readiness assessment report to help determine if a product or service is ready for an American introduction. TVC has more than three decades of U.S. product introduction experience and more than 10 years of European marketing expertise. For an initial readiness screening, contact TVC: http://www.truevirtualcommunications.com.

“We have found that ambitious German companies, who are ready to launch their products into the U.S. market, are not sure what to do first,” said Astrid Senior, Partner and a German national. “TVC is the bridge for German businesses — we will design and implement a creative strategy and comprehensive communications program to suit our client’s business goals.”

The Making of True Virtual Communications
Senior met partner Karen Lippe, a Silicon Valley communications veteran, in 2008 and soon thereafter founded TVC. Their goal is to establish a communications firm that blends their heritage in business and culture and to create an easier method for German-based company to introduce products into the U.S. market.

Senior is a seasoned PR and communications professional with a background in business development and worldwide events and trade shows. Her recent clients include the Innovation Center Denmark in Palo Alto, Calif. In Europe, she worked for Schneider Electric, Touch International and Uniconsult. She also owned and sold florist shops the U.K. and Germany. Astrid is fluent in German, English, Danish and is currently learning Spanish.

Karen Lippe is a Silicon Valley-based high technology veteran who has launched evolutionary and revolutionary technologies and products to a variety of business and consumer markets. Most recently she worked for social networking/social commerce start-up MOLI, but has also consulted with Adobe, Compaq, Hewlett-Packard, and Samsung Information Systems, Inc. plus many start-ups.

About TVC
TVC is a full-service strategic marketing and PR consulting firm that embraces traditional and social media approaches to achieve its client’s goals. TVC creates compelling communications programs for German companies wanting to introduce products or services in the U.S. market. TVC’s strength is its heritage in Silicon Valley technology entrepreneurism, experience in product and service introductions, international marketing experience and how it blends cultural and business in to a success results-based experience. www.truevirtualcommunications.com

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