Yahoo Previews New Search Advertising Platform

Oxford, United Kingdom, September 21, 2006 --(PR.com)-- The world's second largest search engine is to renew its new search engine advertising platform.

Dubbed "Project Panama," the new system is planned for launch in the last three months of 2006, according to ClickZ News. John Kim, product marketing vice president at Yahoo!, promised delegates at the Search Engine Strategies conference that the new interface will be more intuitive for advertisers.

"What's changing is that this new platform will be much more marketing focused," he said, adding: "This application is for managing objectives".

Read the full article at:
http://www.momentum-web-solutions.co.uk/news/article/
yahoo_previews_new_search_advertising_platform-119.html

About Momentum

Momentum Web Solutions provides online marketing services to small and medium-sized enterprises (SME) and start-up organisations in the UK. The benefits to clients of Momentum’s services include greater visibility in search engines, increased online leads and sales, higher conversion rates of visitors to customers and reduced reliance on Pay-per-Click (PPC) marketing. Momentum's services are particularly relevant for organisations in transition, or for whom the results of current online activities do not match business aspirations. Momentum’s web marketing services include: search engine marketing, website optimisation and online PR, online sales optimisation, web competitor research, SEO training and strategic web planning services.

Contact Information

Contact: Jonathan Fink (Sales Director)

Momentum Web Solutions Limited
The Oxford Centre for Innovation
Mill Street
Oxford
OX2 0JX

Phone: 01865 811146
Email: info@momentum-web-solutions.co.uk
Web: www.momentum-web-solutions.co.uk/news

###