Clarity Advantage’s Nick Miller Quoted in BAI Banking Strategies Retail Delivery Insights—Bankers Telling Stories
The article appears in the October 7, 2009 issue and is based on the webinar, Retaining Your Customers Through Down Turns... and Left Turns, which Miller delivered on September 21, 2009.
Concord, MA, October 12, 2009 --(PR.com)-- Clarity Advantage President Nick Miller is quoted in BAI Banking Strategies Retail Delivery Insights newsletter in the article, Bankers Telling Stories. The article, published in the October 7, 2009 issue, discusses how telling stories can help banks sell their services to small and medium-sized businesses. The article is based on content Miller delivered during a webinar he hosted on September 21, 2009 entitled: Retaining Your Customers Through Down Turns… and Left Turns.
According to Miller, stories are not just for children. The stories he refers to, however, are not of the Goodnight Moon variety. The idea, rather, is to tell customers how the bank has helped other business clients in the past. Miller contends that customers value bankers who can teach them something that can help them to succeed.
BAI Banking Strategies Retail Delivery Insights newsletter is an extension of the award-winning print publication BAI Banking Strategies—the definitive news source for busy retail financial services professionals looking for a one-stop roundup of recent announcements and developments in the retail financial services industry.
Access the article, Bankers Telling Stories, here: http://www.bai.org/NL/v5/N2/articles/v5_N2_01.asp?WT.mc_id=BSRDI_v5_N2_HOME_NL_v5_N2_01
Access a recording of the webinar, Retaining Your Customers Through Down Turns... and Left Turns, here: http://www.eventspan.com/event/2009-09-21-retaining-your-customers-through-down-turns-and-left-turns
Subscribe to BAI Banking Strategies Retail Delivery Insights for free here: https://www.bai.org/services/dynamicpage.aspx?site=bai&webcode=pgOptInLanding&ic=BankStratRetailNewsletter_Website&WT.mc_id=BSRDI_v5_N2_SubscribeButton_01
About Clarity Advantage:
Clarity Advantage helps banks generate more profitable relationships faster with small and medium-sized companies, their owners, and employees. Clarity consulting, communications, sales tools and training help banks recruit and deploy sales team members, choose their best business and consumer prospects and clients, then approach, engage, sell, expand, and retain relationships. Clarity also assists banks with consumer sales and cash management sales. Clarity clients have posted increases in household penetration, cross-sells, deposit volume, and loan volume. www.clarityadvantage.com.
Contact:
Karen Tunks
karen.tunks@clarityadvantage.com
980-939-2112
###
According to Miller, stories are not just for children. The stories he refers to, however, are not of the Goodnight Moon variety. The idea, rather, is to tell customers how the bank has helped other business clients in the past. Miller contends that customers value bankers who can teach them something that can help them to succeed.
BAI Banking Strategies Retail Delivery Insights newsletter is an extension of the award-winning print publication BAI Banking Strategies—the definitive news source for busy retail financial services professionals looking for a one-stop roundup of recent announcements and developments in the retail financial services industry.
Access the article, Bankers Telling Stories, here: http://www.bai.org/NL/v5/N2/articles/v5_N2_01.asp?WT.mc_id=BSRDI_v5_N2_HOME_NL_v5_N2_01
Access a recording of the webinar, Retaining Your Customers Through Down Turns... and Left Turns, here: http://www.eventspan.com/event/2009-09-21-retaining-your-customers-through-down-turns-and-left-turns
Subscribe to BAI Banking Strategies Retail Delivery Insights for free here: https://www.bai.org/services/dynamicpage.aspx?site=bai&webcode=pgOptInLanding&ic=BankStratRetailNewsletter_Website&WT.mc_id=BSRDI_v5_N2_SubscribeButton_01
About Clarity Advantage:
Clarity Advantage helps banks generate more profitable relationships faster with small and medium-sized companies, their owners, and employees. Clarity consulting, communications, sales tools and training help banks recruit and deploy sales team members, choose their best business and consumer prospects and clients, then approach, engage, sell, expand, and retain relationships. Clarity also assists banks with consumer sales and cash management sales. Clarity clients have posted increases in household penetration, cross-sells, deposit volume, and loan volume. www.clarityadvantage.com.
Contact:
Karen Tunks
karen.tunks@clarityadvantage.com
980-939-2112
###
Contact
Clarity Advantage Corporation
Karen Tunks
980-939-2112
www.clarityadvantage.com
Karen Tunks
980-939-2112
www.clarityadvantage.com
Contact
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