Loyalty Rewards Company Launches $1 Million Promotion

Austin, TX, October 10, 2009 --(PR.com)-- SuperPoints.com, an Austin, Texas-based developer of consumer loyalty programs, has launched a $1 million promotion for its surf-and-win website.

The promotion, called Reward Ladder, presents users with a set of simple online tasks they must complete to advance up the ladder and claim the reward of 100,000 "SuperPoints," worth $1000 in prizes. To complete the challenge, users invite friends to play along with them. When members get 10 friends to try SuperPoints and each of them does the same, they reach the top of the ladder and earn the reward. Though the cap on payouts for the promotion is currently $1 million, the points never expire and can be redeemed at any time.

Members can earn additional points through the company's other site features, which reward people for doing the things they do online every day, like searching, shopping and playing games. LuckySearch is a search engine that delivers the same results users would find on Google or Bing, but each search is a chance to win more SuperPoints, and when a member's friends win, they win, too. Reward Shopping allows people to earn SuperPoints whenever they shop online, at retailers like Macy's, Walmart and Orbitz. The newest addition to the SuperPoints Network, SuperLucky Button, is a click-and-win game that randomly awards prizes ranging from 1 to 10,000 SuperPoints. Users get 10 clicks per day, plus 10 additional daily clicks for each friend in their network.

The points earned through the Reward Ladder promotion and on the other games can all be combined and redeemed at-will for a wide range of prizes, including gift cards from Best Buy and Target, iPhones and flat-screen TVs, or can be saved up over time to earn even larger prizes. A Mini Cooper car, for example, can be had for 2 million SuperPoints. That's 20 trips up the Reward Ladder, or a combination of earnings and winnings from the other programs.

SuperPoints.com makes money from big-name advertisers like PetSmart and Netflix, so users will be presented with ads and will have the opportunity to earn bonus points by participating in surveys and partner offers, but purchase is never required and it's entirely possible to complete the Reward Ladder and win prizes without spending a dime or taking out a credit card. To ensure everything is legitimate, the company doesn't even charge a shipping or handling fee when sending out rewards.

"The main expense for most websites is marketing, so rather than buying a lot of ads, we decided to give the money back to our members who invite their friends," said Ryan Koonce, an Internet industry pioneer and CEO of SuperPoints.com. "The more our members refer their friends, the less we have to spend on advertising, so we simply take the money we save and give it to our best customers."

People can register for the promotion for free at SuperPoints.com.

###