CPX Interactive Leverages Its Massive Online Reach to Promote New Philanthropic Website

New York, NY, October 20, 2009 --(PR.com)-- Progressive online ad network and global marketing company, CPX Interactive, has launched CPXample.org, a cause aggregation site that provides resources and information for people who want to give back to their communities and help worthy causes.

The site is a new initiative of CPXample(TM), the online ad network’s philanthropic division, which launched in 2002. This philanthropic division was founded on the adage that, “with power, comes responsibility,” and CPX has been using its power to deliver scalable online audiences to drive significant web traffic to causes like Save Darfur, Live Earth, Children International and The American Diabetes Association. The success of these initiatives has since motivated the progressive ad network to do more, making their own unique contribution through CPXample.org.

CPX Interactive's EVP of Marketing, David Shay, explains, “Rather than selecting specific causes to receive traffic each month, CPXample.org allows us to continually drive traffic to one location and simply focus on different worthy causes each month. Plus, we can now promote additional online tools and initiatives that allow visitors to really take the next step and get involved.”

The site provides information about volunteer opportunities, ways to use the Internet to give back, and information on how to connect with causes. Each month, CPXample.org will feature a particular cause or organization, and provide a detailed write up with links to their websites, social media sites, and ways to take action. The first featured organization is the Alzheimer’s Association, purposely timed to lead up to their Memory Walk, which takes place in New York City October 25th, and across the country throughout the fall.

CPX Interactive will be donating approximately 30 million online ad impressions per month, served across its extensive global network, to help the website gain traction, but hopes the site will soon take on a life of its own.

About CPX Interactive:

As a progressive online ad network and global marketing company, CPX Interactive is redefining the online advertising landscape. By layering the development and execution of cutting edge online strategies on top of its own global distribution model, CPX ensures advertisers success on any metric while efficiently monetizing 100% of its publishers' inventory, from premium to remnant.

CPX Interactive delivers more than 30 billion impressions to more than 200 million unique users in more than 60 countries every month, and has recently been named the 6th fastest growing privately held advertising/marketing company in the US by Inc. Magazine.

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