MLS Listings Now Available Through Customizable iPhone App from IDX

Eugene, OR, November 06, 2009 --(PR.com)-- IDX, Inc. is excited to introduce the very first and only integrated and brandable Multiple Listing Service (MLS) search application for the iPhone. This is a unique product offering and the first of it' kind in the real estate industry. This new iPhone app is officially being released today, just in time for the 2009 National Association of REALTORS conference beginning November 13, 2009.

This innovative and highly anticipated application, named myAgent by IDX, now puts the power of an iPhone app in the hands of every single real estate agent and broker nationwide. With 300+ MLS’s already covered by IDX, Inc’s existing IDX platform, myAgent by IDX is the Nation’s first and solitary integrated IDX application that has the ability to serve agents, both big and small, without them having to spend excess and valuable time building their own custom iPhone application.

So how does this particular IDX iPhone application differ from other already existing iPhone real estate applications?

Although IDX, Inc. manages over 4 million listings nationwide on a daily basis, it is not a national aggregator of data, like Trulia or Zillow, rather it is a utility that enables a local agent in a specific MLS market to have a competitive advantage through the use of innovative and brandable tools.

IDX, Inc. already has existing relationships and contracts with over 300 independently owned and operated MLS systems throughout the United States. No other company has direct feeds from this many MLS systems, nor can they service any agent throughout the US with an integrated iPhone data feed.

This is an integrated application, therefore the home search tools are built directly into the application through an advanced map search function; Other real estate apps that display MLS listings do so through a window that displays a web page online, making myAgent by IDX much more functional and desirable to individual agents and brokers.

For over 5 years IDX, Inc. has provided real estate professionals with a plethora of unique features, as well as a customizable interface, enabling them to integrate local MLS listings into their already existing websites, without the need for complex programming. This brand new iPhone application, myAgent by IDX, extends this same unparalleled and innovative service, to the mobile web.

Home seekers with the desire for this new IDX iPhone application can receive a special Agent Code from their participating real estate professional. Consumers that do not currently have a specified agent or broker can receive a code automatically through the geo-location tool, built directly into the app, catering to each individual looking for a new property. Some of the benefits to users include:

The ability to search for homes within the actual MLS, in their local and surrounding areas.

Having access to the most current MLS listing data available, which is updated in all markets every 24 hours.

The ability to locate a property using map search tools, allowing them to tour neighborhoods and view all homes on the market within that specific area, which is great for partaking in a mobile self-guided search and/ or tour.

This brand new and advanced IDX iPhone application is provided free of charge to all existing IDX, Inc. customers and their clients. According to the latest mobile usage studies from Admob, iPhone users compromise 48% of all mobile browsing sessions, thus opening a previously untapped marketing channel for tech savvy agents and their clients. This unique IDX iPhone application, myAgent by IDX, caters to each individuals' want and need, developing a whole new era of IDX technology,

About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 300 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility and myAgent IDX is its principle mobile application available for the iPhone. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on all the services provided by IDX, Inc. please visit www.idxbroker.com.

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