Georgia-Pacific Professional Named Core Committee Member for Information-Based Labeling Initiative

ISSA and Ecoform to Develop Cleaning Industry Environmental Labeling System

Atlanta, GA, November 18, 2009 --(PR.com)-- During this year’s ISSA/INTERCLEAN North America tradeshow (Oct. 6 – 9), ISSA and Ecoform announced the creation of an Information-Based Environmental Labeling (IBEL) initiative for the commercial cleaning industry. Georgia-Pacific Professional has been named to the development team comprised of 25 companies that will serve as Core Committee members to help develop new environmental labeling standards.

The IBEL initiative, according to the ISSA, offers the cleaning industry broader product ratings, inclusion of small and medium manufacturers, and a quantitative reporting system that rewards continued product innovation and reduced environmental impact. As a Core Committee member, Georgia-Pacific Professional will work with representatives from various stakeholder groups important to the commercial cleaning industry to implement new standards that address limitations of current labeling.

“We’re honored to work with ISSA and Ecoform to develop a program that provides in-depth understanding of sustainable products and their benefits,” said Dan Silk, vice president of sustainability, Georgia-Pacific Professional. “We hope to participate in the adoption of an inclusive program that takes many elements of life cycle assessment into consideration, encourages continuous improvement and offers easily understandable scientific data on which to make decisions.”

IBEL is being developed through a robust process designed specifically to leverage the knowledge and wisdom of thought leaders to create the next generation of environmental labeling, an information-based system of product labeling. For more information visit the Ecoform Web site at www.Ecoform.com or e-mail info@Ecoform.com.

Georgia-Pacific Professional is committed to sustainable business practices through enhancing social well being, environmental protection and economic prosperity. In 2007, Georgia-Pacific Professional began explaining the environmental benefits of its products using the Green by Design™ designation. Green by Design-marked products provide definitive labels explaining the product’s support of the EPA’s 3 R program of reduce, reuse and recycle. For more information or to learn about Georgia-Pacific Professional’s sustainable products please visit www.gppro.com.

About Green by Design™ Products
Since the 1930s, Georgia-Pacific Professional and its predecessors have pioneered systems that reduce waste. Georgia-Pacific Professional produces 200 away-from-home products containing 95 to 100 percent recycled fiber and 40 products that help companies earn LEED (Leadership in Energy and Environmental Design) certification. Georgia-Pacific Professional works closely with its affiliated recycling company, GP Harmon Recycling, which facilitates the brokerage of nearly seven million tons of recovered paper each year.

In 2007, Georgia-Pacific Professional began labeling the environmental benefits of its products using the Green by Design designation. Green by Design-marked products follow the EPA’s 3 R program of reduce, reuse and recycle. Georgia-Pacific Professional labels the packaging for its Green by Design qualified products with seals that designate which of the 3 R’s the product satisfies and how the particular product satisfies the relevant environmental criteria.

For more information about Green by Design™, please call 1-866-HELLO GP (435-5647) or visit us at www.gppro.com.

About Georgia-Pacific Professional
Georgia-Pacific Professional is a provider of hygienic dispensing systems, towels, tissues, soaps, air fresheners, wipers, cups, cutlery and napkins. Two business groups operate under the Georgia-Pacific Professional business. The Washroom and Wiper Solutions group provides the full range of products to market segments including office buildings, healthcare, manufacturing, and lodging facilities. The Food Services Solutions group focuses on such segments as restaurants, coffee shops, and convenience stores. The Georgia-Pacific Professional business features such well-known product brands as enMotion®, Compact®, Dixie®, EasyNap®, SmartStock® and Brawny Industrial™. For more information on Georgia-Pacific Professional, please call 1-866-HELLO GP (435-5647) or visit us at www.gppro.com.

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Ebony Brooks
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